Building Social Business cover art

Building Social Business

The New Kind of Capitalism That Serves Humanity’s Most Pressing Needs

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Building Social Business

By: Muhammad Yunus
Narrated by: Ray Porter
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About this listen

Muhammad Yunus, the practical visionary who pioneered microcredit and won the 2006 Nobel Peace Prize for his world-changing efforts, here develops his revolutionary new concept that promises to redeem the failed promise of free enterprise: social business.

Designed to fill the gap between profit-making and human needs, social business applies entrepreneurial thinking to problems like poverty, hunger, pollution, and disease, creating self-supporting enterprises that create jobs and generate economic growth even as they make the world a better place.

Partnering with some of the world’s greatest corporations, Yunus and his Grameen Bank have already launched several social businesses that are addressing challenges like malnutrition, lack of potable water, and endemic illness in Yunus’s homeland of Bangladesh, while other organizations around the world are developing their own experiments in social business.

In this book, Yunus traces the development of the social business idea and explains its lessons for entrepreneurs, social activists, and policy makers, and offers practical guidance for those who want to create social businesses of their own.

©2010 Muhammad Yunus (P)2010 Blackstone Audio, Inc. Business Development Business Development & Entrepreneurship Business Ethics Economics Entrepreneurship Poverty & Homelessness Social Sciences Workplace & Organisational Behavior Business Social responsibility Social Business

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Critic reviews

“Muhammad Yunus is a practical visionary who has improved the lives of millions of people in his native Bangladesh and elsewhere in the world.” ( Los Angeles Times)
All stars
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Enlightening concepts by Muhammad Yunus, I really loved the whole story of Garmeen Bank and the benefits of Microfinance, followed by the concept of social business that has great potential.

Wonderful

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Perfect manual for this module .

MBA students should memorise this personal eulogy.

Very vivid practical examples too. This is the future in Social Impact Global goals towards poverty alleviation

MBA stuff

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