Escaping the Build Trap cover art

Escaping the Build Trap

How Effective Product Management Creates Real Value

Preview

£0.00 for first 30 days

Try for £0.00
Pick 1 audiobook a month from our unmatched collection - including bestsellers and new releases.
Listen all you want to thousands of included audiobooks, Originals, celeb exclusives, and podcasts.
Access exclusive sales and deals.
£7.99/month after 30 days. Renews automatically. See here for eligibility.

Escaping the Build Trap

By: Melissa Perri
Narrated by: Erin deWard
Try for £0.00

£7.99/month after 30 days. Renews automatically. See here for eligibility.

Buy Now for £12.99

Buy Now for £12.99

Confirm Purchase
Pay using card ending in
By completing your purchase, you agree to Audible's Conditions of Use and authorise Audible to charge your designated card or any other card on file. Please see our Privacy Notice, Cookies Notice and Interest-based Ads Notice.
Cancel

About this listen

To stay competitive in today's market, organizations need to adopt a culture of customer-centric practices that focus on outcomes rather than outputs. Companies that live and die by outputs often fall into the "build trap", cranking out features to meet their schedule rather than the customer's needs.

In this book, Melissa Perri explains how laying the foundation for great product management can help companies solve real customer problems while achieving business goals. By understanding how to communicate and collaborate within a company structure, you can create a product culture that benefits both the business and the customer. You'll learn product management principles that can be applied to any organization, big or small.

In five parts, this book explores:

  • Why organizations ship features rather than cultivate the value those features represent
  • How to set up a product organization that scales
  • How product strategy connects a company's vision and economic outcomes back to the product activities
  • How to identify and pursue the right opportunities for producing value through an iterative product framework
  • How to build a culture focused on successful outcomes over outputs

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2019 Melissa Perri (P)2020 Tantor
New Business Enterprises Project Management Business Software Development
activate_Holiday_promo_in_buybox_DT_T2

Listeners also enjoyed...

Continuous Discovery Habits cover art
Empowered cover art
How to Lead in Product Management cover art
Inspired cover art
The Lean Product Playbook cover art
Product Roadmaps Relaunched cover art
The Product Book cover art
User Story Mapping cover art
Product-Led Growth cover art
Lean: An Essential Guide to Lean Startup, Lean Six Sigma, Lean Analytics, Lean Enterprise, Lean Manufacturing, Agile Project Management, Kanban and Scrum cover art
Radical Focus (Second Edition) cover art
Loved cover art
The Mom Test cover art
Product Management in Practice cover art
Outcomes over Output: Why Customer Behavior Is the Key Metric for Business Success cover art
Product Leadership cover art

What listeners say about Escaping the Build Trap

Average customer ratings
Overall
  • 4.5 out of 5 stars
  • 5 Stars
    130
  • 4 Stars
    38
  • 3 Stars
    16
  • 2 Stars
    3
  • 1 Stars
    0
Performance
  • 4 out of 5 stars
  • 5 Stars
    87
  • 4 Stars
    32
  • 3 Stars
    23
  • 2 Stars
    8
  • 1 Stars
    4
Story
  • 4.5 out of 5 stars
  • 5 Stars
    108
  • 4 Stars
    32
  • 3 Stars
    10
  • 2 Stars
    3
  • 1 Stars
    0

Reviews - Please select the tabs below to change the source of reviews.

Sort by:
Filter by:
  • Overall
    4 out of 5 stars
  • Performance
    4 out of 5 stars
  • Story
    4 out of 5 stars

Awesome and dangerous

The vast majority of this book is excellent in short: everything product wise. However there are some leadership/organizational design ideas which will stifle exactly what the book wants to foster/create. The upside is that this is only a small part of the book, and mostly not connected to or impacting the great content.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

1 person found this helpful

  • Overall
    5 out of 5 stars
  • Performance
    2 out of 5 stars
  • Story
    4 out of 5 stars

Great content - wrong narrator

I found this difficult to listen to as I don't think the narrator was the best choice for this content. It felt like a being read a fairy tale instead of a business book. Nothing against the narrator, I just didn't gel with the style.

Otherwise the content was great.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    4 out of 5 stars
  • Performance
    3 out of 5 stars
  • Story
    4 out of 5 stars

A worthwhile read, if laboured points

Whilt I understand that there are a plethora of individuals that can read/perform audio books, I don't quite understand why this is read by someone that's a stage actor and not someone that is more familiar with technical books. the reading was very difficult to get into and stick with at times, and I think this is due to the way the narrator was performing the book.

outside of that, a worthwhile read, although some.laboured points that could've been more succinct in their description, without necessitating a whole back story.

again though, worth it if you want to understand the concept of the build trap and how you can help combat your organization in falling into it.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    4 out of 5 stars
  • Story
    5 out of 5 stars

Product management from the trenches

Explains the key roles in product development and provides key insights into its mechanics as well as practical tips on how to succeed

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    1 out of 5 stars
  • Story
    5 out of 5 stars

Excellent book really unusual voice over

The voice over on this is really distracting. Unusual enunciation, strange deeper and lighter tones - very distracting to the content and found myself wondering off on that / tuning out because of it.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

3 people found this helpful

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

Every Product Team and SMT should read!

It takes the ideas and principles from Outcomes over Outputs, and describes a teams journey in innovating, iterating and reviewing success.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    4 out of 5 stars
  • Performance
    3 out of 5 stars
  • Story
    4 out of 5 stars

Solid content for starter Product Managers

Excellent foundation for early PMs. Narrator's attempt to mimic characters unnecessary and cringey. Would recommend.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

4 people found this helpful

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

super insightful with very practical examples

loved it
full of practical examples on how to become product lead. would recommend it to anyone who's tired of simply building features and shift their mindset to be outcome driven.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    4 out of 5 stars
  • Performance
    1 out of 5 stars
  • Story
    4 out of 5 stars

Good content, terrible narration

I mostly enjoyed the content and found it informative. However I found the narration very annoying and off putting, to the point that it was difficult to concentrate on the content... The narration style used would be better suited to a fairytale than a business book.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    4 out of 5 stars
  • Performance
    3 out of 5 stars
  • Story
    4 out of 5 stars

Please stop doing voices in business books

Good information diluted by narrative style - I want information not stories - and narrator doing weird weak voices especially for female characters. Why does this book even have characters?

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!