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One Million Followers, Updated Edition

How I Built a Massive Social Following in 30 Days

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One Million Followers, Updated Edition

By: Brendan Kane
Narrated by: Brendan Kane
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About this listen

More than 60 billion online messages are sent on digital platforms every day, and only a select few succeed in the mad scramble for customer attention.

This means that the question for anyone who wants to gain mass exposure for their transformative content, business, or brand or connect with audiences around the globe is no longer if they should use social media, but how to best take advantage of the numerous different platforms.

How can you make a significant impact in the digital world and stand out among all the noise?

Digital strategist and “growth hacker” Brendan Kane has the answer and will show you how - in 30 days or less. A wizard of the social media sphere, Kane has built online platforms for A-listers including Taylor Swift and Rihanna. He’s advised brands such as MTV, Skechers, Vice, and IKEA on how to establish and grow their digital audience and engagement. Kane has spent his career discovering the best tools to turn any no-name into a top influencer simply by speaking into a camera or publishing a popular blog - and now he’ll share his secrets with you.

In One Million Followers, Kane will teach you how to gain an authentic, dedicated, and diverse online following from scratch; create personal, unique, and valuable content that will engage your core audience; and build a multimedia brand through platforms like Facebook, Instagram, YouTube, Snapchat, and LinkedIn.

Featuring in-depth interviews with celebrities, influencers, and marketing experts, including:

  • Chris Barton, cofounder and board director of Shazam and former head of Android business development for Google
  • Ray Chan, CEO and cofounder of 9GAG
  • Julius Dein, internet personality and magician with nearly 16 million Facebook followers
  • Mike Jurkovac, Emmy Award winner and creative director of will.i.am and the Black Eyed Peas
  • Phil Ranta, former COO of Studio71 and VP of network at Fullscreen
  • Eamonn Carey, managing director at Techstars London
  • Jonathan Skogmo, founder and CEO of Jukin Media, Inc.
  • Jon Jashni, founder of Raintree Ventures and former president and chief creative officer of Legendary Entertainment

One Million Followers is the ultimate guide to building your worldwide brand and unlocking all the benefits social media has to offer. It’s time to stop being a follower and start being a leader.

©2020 Brendan Kane (P)2020 Audible, Inc.
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What listeners say about One Million Followers, Updated Edition

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    5 out of 5 stars

Inspiring book to listen to.

Take breaks while listening, go back over chapters and make Key notes.

This book can really open you mind if you let it. I thought I knew all I needed to know about this book actually but this book actually helped me "read/listen between the lines (figuratively) " on information I thought I already knew but actually, my understanding was outdated to 2012 or something.

There is so much more education available on subjects, that I didn't even realise what I was missing out on. This book has actually taught me quite a lot, so glad I took the time the study this ! Anyone genuinely interested in learning how marketing works on social media platforms, this is a book to listen to.

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If you're looking for a shortcut, this isn't it

Achieving success is hard work, and getting success online is no exception. This book can definately point you in the right direction. But in the end you'll have to invest the time and money. if you not ready for that then tis book or any other book on the subject is a waste of your time man money.

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    1 out of 5 stars

Clickbait!

I guess Brendan achieved his goal of wanting to sell his book but it only takes a quick look at his Instagram to see that he only advocates paid campaigns and clickbait. The book is just one on-going advert for his website and further training whilst just repeatedly telling you to pay for advertising or support from other 'influencers'. This review should save you a lot of time, find something else to listen to

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6 people found this helpful

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50 mins in and

50 mins in and it’s still the intro about how this book will help you… basically try something and if it doesn’t work try something else. Oh and it you want help hire Brendan 🥱

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This book is marketing for him not to help you.

I’ve lost track how long I’ve been listening now must be an hour I think and it’s nothing but “ooh look who I work with, look who I know, I’ll tell you later on in this book” and then MORE filler and waffle. Don’t waste your time on this. If he really wanted to help it would be packed with useful in from the beginning. Just garbage.

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7hrs 50 minutes of advertising

If you want to hire Brendan this is the book for you.

Basic premise is try something, if it doesn't work, try something else. There is very little actual information or knowledge that anyone can gain by watching 1 or 2 videos on YouTube.

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16 people found this helpful

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    2 out of 5 stars

All Sizzle and no Steak

Lot’s of stories of how high profile celebrities with million dollar marketing budgets such as Justin Bieber and Dua Lip grew their brand. The book consists of vague advice and constant reminders to visit the authors website or buy his course.

Instead of serving the reader, this book appears to be a marketing tool for the author. Disappointing.

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1 person found this helpful