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Tatalog
By: Harish Bhat
Narrated by: Arish Bhiwandiwala
Length: 5 hrs and 52 mins

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Tatalog

Name: Tatalog
Brand: Random House Audio
SKU: BK_RAND_007352UK
Availability: InStock

By: Harish Bhat

Narrated by: Arish Bhiwandiwala

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Summary

Tatalog presents eight riveting and hitherto untold stories about the strategic and operational challenges that Tata companies have faced over the past two decades and the forward thinking and determination that have raised the brand to new heights. From Tata Indica, the first completely Indian car; to the jewelry brand Tanishq; and Tata Finance, which survived several tribulations, Tatalog, written by a Tata insider, reveals the DNA of every Tata enterprise - a combination of being pioneering, purposive, principled, and "not perfect".