• A lifestyle business is a REAL business
    May 10 2025

    Why do people hate lifestyle businesses?

    My first book (Big Ideas.. for Small Businesses) is 70,000 words long. Here are the 1,471 words that have had the biggest impact on readers over the past 8 years - in which I explain my ideal job description, why I refuse to take VC money, and why I'm banned from watching Dragons Den.

    (The full book is available on Audible, narrated by me).

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    11 mins
  • 1,000 ways to say the SAME thing...
    May 4 2025

    Can you find 1,000 ways to say the SAME thing?

    Are you posting random opinions and thoughts when trying to market your business, or do you have ONE coherant thread running through every promotion?

    In today's Ambitious Lifestyle Business podcast, I'll show you how to sum up your "big idea" in one sentence.. then find 1,000 different ways to say that sentence!

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    6 mins
  • The Hedgehog Concept: LIVE Coaching
    May 1 2025

    In this episode, John, Jason, and One Percenter Michael Oliver delve into the Hedgehog Concept, a business strategy derived from Jim Collins' book 'Good to Great.'

    They explore the importance of aligning passion, expertise, and economic viability in business. Michael shares personal reflections on his career journey, evaluating his past roles through the lens of the Hedgehog Concept.

    The conversation highlights the importance of passion in driving business success and the ability to pivot roles within a business to enhance fulfillment and effectiveness.

    The guys discuss the role of self-reflection in identifying one's strengths and passions, and how this can drive business success, through the lens of the hedgehog concept. The conversation ultimately defines what a hedgehog-friendly ambitious lifestyle business looks like, focusing on time freedom and strategic management.

    The Ambitious Lifestyle Business podcast is available wherever you get your podcasts...

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    45 mins
  • Stop trying to WIN the internet...
    Apr 27 2025

    In 1986, Daniel Ludwig was the richest man on the planet.

    Daniel Who? Exactly.

    In today's Ambitious Lifestyle Business podcast, I explain why going "under the radar" could be the best thing you ever do...

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    6 mins
  • Ronseal and Farting Horses...
    Apr 20 2025

    There's a YouTube video, titled "Horse kicks tree, farts on dogs then runs away."

    In it, you won't be surprised to hear that a horse kicks a tree, farts on some dogs, then runs away.

    In today's Ambitious Lifestyle Business podcast, find out why DOING what you said you'd do is CRUCIAL to your business.

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    6 mins
  • 28 programmers, Bill Gates, and a secretary...
    Apr 13 2025

    The first 30 employees at Microsoft were 28 programmers, Bill Gates, and a secretary.

    YOU are the best person to sell your product/service.

    Bill Gates knew it. Red Bull Founder Dietrich Mateschitz knew it.

    And, after today's Ambitious Lifestyle Business podcast episode, you'll know it too...

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    5 mins
  • Start where you ARE
    Apr 6 2025

    Many people can articulate their goals but struggle with the steps to achieve them. Visualizing the finish line is not enough; you need a plan to get there.

    Starting where you ARE is crucial for success. Success is built step by step, not by jumping to the end, and even small beginnings can lead to significant achievements over time.

    You may not have all the resources you need at the start. But the hardest part of any journey is getting started. Momentum is created by taking the first step, no matter how small.

    Get a FREE chapter of ANY of John's Books

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    6 mins
  • "My business works for ME, not the other way around.."
    Apr 3 2025

    The school system is outdated and fails children with additional needs. In this episode of the Ambitious Lifestyle Business Podcast, we chat with Sarah Lamerton, author of "How the School System Fails Children With Needs (And What You Can Do About It").

    Sarah shares her evolution in business, her motivations for writing a book about the education system, and her plans to create a podcast aimed at supporting parents navigating the complexities of education.

    John and Jason grill Sarah on the evolution of her work, from one-on-one support to creating broader educational resources, including courses and books. We look at getting the balance right between "evergreen assets" and live work. The episode highlights the need for systemic change in education and the role of community and media in driving that change.

    The Ambitious Lifestyle Business podcast is available wherever you get your podcasts...

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    42 mins