This week's ClicksCast features a special guest from outside the Clicks team! Eric Migicovsky is a former partner at Y Combinator; he’s the inventor behind Beeper … and the man who first convinced the masses to put a computer on their wrist with the Pebble smartwatch. Now that the Pebble is poised for a return, Eric shares the lessons he's learned over the past decade-plus about how – and why – to build a business in tech!

We're not trying to turn the clock back with Clicks, but that doesn't mean we shouldn't take full advantage of everything the past has to teach us. Today on the ClicksCast, Joseph Hofer joins us to talk about his time designing the best keyboards of all time during his many years at BlackBerry! Also this hour: minimalism versus maximalism, the role of design in building a brand, and how many deprecated device code names from the mid-oughts can we fit into one episode?

So far on the ClicksCast we’ve told the story of launching a company on the back of a unique iPhone product, and we’ve shared the experience of bringing that product to a new audience, with Android. Today, we've invited our VP of Growth to the guest seat to give us a higher-altitude view, through the lens of her time at BlackBerry. On ClicksCast 003, we're discussing the challenges, the opportunities … and the absurdity involved in bringing niche tech to life in a post-iPhone world.