How to Use Copy to Improve CLTV with Eden Bidani cover art

How to Use Copy to Improve CLTV with Eden Bidani

How to Use Copy to Improve CLTV with Eden Bidani

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Things to Learn:

  • How to write copy that provides real value
  • “Providing Value” doesn’t just mean case studies/bottom of funnel plays
  • How to not be disruptive in your client communications 
  • Setting expectations upfront affects CLTV
  • Be transparent about TTV (Time to Value)
  • Don’t just “dump information”. Be tactical in how you communicate to maximize adoption


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