How to develop a Market Research Brief?
May 10 2022
Length: 14 mins
Podcast

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How to develop a Market Research Brief?

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Summary
A market research brief is the first and crucial step of any research project.

A clear, thought-out brief will ensure the market researcher can deliver the most effective research solution possible. It also streamlines the project and prevents an unplanned resource drain.

All in all "a market research study is only as good as the brief"

Find out "How to develop a powerful market research brief" with Sangeeta Agrawal and Varun Arora.

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Economics

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