In this episode of Little Raps, we dive into the lessons restaurant brands can learn from Jaguar’s polarizing rebrand. It’s not just about visual identity—it’s about delivering substance. We explore how product quality, guest experience, and seamless digital integrations are the true building blocks of a lasting brand. Learn why trying to be “everything to everyone” dilutes your message and how to create loyalty by clarifying what your brand stands for.

From mobile apps to drive-thrus, discover why your digital experience is central to modern guest satisfaction—and how fixing the fundamentals before rebranding can lead to meaningful, long-term success.

Tune in for actionable insights to elevate your restaurant’s strategy!

In this episode, we break down Jaguar’s recent logo redesign and the design missteps that have left the industry divided. From inconsistent typography to a lack of cohesion between the new wordmark and the iconic leaping jaguar, we explore how poor execution undermines a brand’s legacy. We’ll discuss:

• The importance of aligning visual identity with brand purpose.
• Why design inconsistencies erode trust and credibility.
• How Jaguar’s approach missed the mark on communicating precision, elegance, and power.

Tune in as we dissect what makes—or breaks—a legacy brand’s identity in today’s hypercompetitive landscape.