In the final episode of our Facebook marketing series, we’re diving deep into Facebook Ads and how small businesses can use them effectively—without wasting money.

We’ll break down the difference between boosting a post and running a full ad campaign, walk through the main types of Facebook Ads, and show you how to target the right audience for your business.

Whether you're just starting or looking to get better results, this episode will help you advertise with confidence—and smarter strategy.

What should you post on Facebook for your business? In this episode, we’re breaking down how to create a simple, effective content strategy that keeps your followers engaged. We cover the five main types of content every business should post, how often you should post, and easy ways to boost engagement. If you're ready to grow your audience and keep them coming back for more, this episode is for you!

In this episode, we’re walking through the essential steps to optimize your Facebook Business Page, including choosing the right profile and header images, writing a clear and compelling bio, removing tabs your business doesn’t need, and getting started with Meta Business Suite. Whether you're launching a brand-new page or updating an existing one, this episode will help you create a professional and effective presence on Facebook.