Episodes

  • BONUS: Art Marketing Messaging Makeover ft. Danielle Weil
    39 mins
  • 331: Where to Find Your Audience in 2025 ft. Felicia Pagesh and Jen Lehner
    Nov 26 2024

    If you’ve been struggling trying to find the right people for you, you’re not alone. I’m joined by marketing mavens Jen Lehner and Felicia Pagesh and we’re here to talk about the two main customer markets with you getting to decide which one you want to attract. It’s all about publicity, email marketing, and finding the strategies that feel good to you!

    In this episode, you'll…

    • Learn how to build your audience even if you’re an introvert or don’t use TikTok

    • Explore two main market demographics: Gen Z and younger, and Gen Y and older – and how you can target your ideal audience effectively

    • Discover tips and tricks in starting and creating your podcast

    For full show notes, go to schulmanart.com/331

    📚ARTPRENEUR

    📘 Grab your copy of Artpreneur plus exclusive bonus package at ArtpreneurBook.com

    🤩 Start reading Chapter 1 “Choose to Believe” absolutely FREE at SchulmanArt.com/BELIEVE

    📲 I'd love to chat with you on Instagram: http://instagram.com/schulmanart

    🎤NEVER MISS AN EPISODE!

    If you loved this, I've got more inspirational episodes coming your way! Please make sure you hit the subscribe or follow button in your podcast app. And if you're feeling extra generous- leave me a review-- https://schulmanart.com/review-podcast

    BTW If you pop your Instagram handle at the end of the review, I'll even give you a shout out over on my IG stories!

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    39 mins
  • 330: What's Wrong With Your Art?
    41 mins
  • 329: Play Your Greatest Hits
    Nov 12 2024

    If you’re struggling with ways to market your art, consistency is key. Today, you’ll learn how to reframe your best messages without being boring. There’s no harm in repeating your winning ideas. Plus, get inspired by my incubator members’ latest wins!

    In this episode, you’ll discover:

    • Learn how repetition in marketing can build trust with your audience

    • Discover why consistency is key to making your marketing messages stick

    • Explore how to reframe the same message to engage different facets of your audience

    For full show notes, go to schulmanart.com/329

    📚ARTPRENEUR

    📘 Grab your copy of Artpreneur plus exclusive bonus package at ArtpreneurBook.com

    🤩 Start reading Chapter 1 “Choose to Believe” absolutely FREE at SchulmanArt.com/BELIEVE

    📲 I'd love to chat with you on Instagram: http://instagram.com/schulmanart

    🎤NEVER MISS AN EPISODE!

    If you loved this, I've got more inspirational episodes coming your way! Please make sure you hit the subscribe or follow button in your podcast app. And if you're feeling extra generous- leave me a review-- https://schulmanart.com/review-podcast

    BTW If you pop your Instagram handle at the end of the review, I'll even give you a shout out over on my IG stories!

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    37 mins
  • 328: 5 Ways to Build Your Audience
    Nov 5 2024

    You’ve heard me say this before, invest in your relationships. Doing this brought me very significant people who have done so much for my career. In this episode, I’m sharing actionable steps on how you can also widen your network.

    In this episode, you’ll:

    • Learn strategies to pitch your personal brand story to press

    • Find out how to get your art in front of the right people,

    • Uncover the importance of storytelling when it comes to marketing

    For full show notes, go to schulmanart.com/328

    📚ARTPRENEUR

    📘 Grab your copy of Artpreneur plus exclusive bonus package at ArtpreneurBook.com

    🤩 Start reading Chapter 1 “Choose to Believe” absolutely FREE at SchulmanArt.com/BELIEVE

    📲 I'd love to chat with you on Instagram: http://instagram.com/schulmanart

    🎤NEVER MISS AN EPISODE!

    If you loved this, I've got more inspirational episodes coming your way! Please make sure you hit the subscribe or follow button in your podcast app. And if you're feeling extra generous- leave me a review-- https://schulmanart.com/review-podcast

    BTW If you pop your Instagram handle at the end of the review, I'll even give you a shout out over on my IG stories!

    Show More Show Less
    25 mins
  • ENCORE: The Real Ghosts Haunting Our Creative Process
    Oct 29 2024

    Step into the shadows of creative uncertainty and unearth the chilling tales of artistic fears in our spine-tingling Halloween edition! Dive deep into the twisted intricacies of creativity and the haunting struggles that can accompany it. Let’s investigate the raw vulnerability behind the artistic process and shed light on the fears and doubts plaguing even the most seasoned artists, marketers, and entrepreneurs. Together, we will determine how to overcome spooky obstacles, reclaim your artistic prowess, and foster resilience in the face of creative nightmares.

    “The real specter was the creative anxiety lurking in the shadows. It wasn't just about having the time, it wasn't about the distractions, it was about the chilling touch of fear and uncertainty.”- Miriam Schulman

    In this podcast, you’ll discover…
    • Acknowledging and facing your fears, such as fear of failure, perfectionism, imposter syndrome, and the comparison trap, will empower you to confront the inner demons of creative anxiety.
    • Imperfections are natural, and your past achievements serve as a reminder of your capabilities.

    • Actionable strategies for pushing through creative blocks.

    For full show notes, go to schulmanart.com/280.

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    🎉FREE GOODIES!🎉

    Don't forget to check out the Inspiration Place goodie bag. Go pick up your party favor over at SchulmanArt.com/freebies. Whether you're a passionista or a passion professional, I've got something just for you.

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    🎤NEVER MISS AN EPISODE!

    If you loved this, I've got more inspirational episodes coming your way! Please make sure you hit the subscribe or follow button in your podcast app. And if you're feeling extra generous, leave me a review-- https://schulmanart.com/review-podcast

    ++++++++++++++++++++

    BTW If you pop your Instagram handle at the end of the review, I'll even give you a shout-out over on my IG stories!

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    I'd love to chat with you on Instagram: http://instagram.com/schulmanart

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    43 mins
  • 327: The Dyslexic Creative ft. Jamie Waller
    Oct 22 2024

    Research shows that dyslexia is more common among creatives, affecting about 15% more than in other fields. As someone who has dealt with auditory processing disorder for much of my life, I understand how these struggles can impact our daily lives. With me today is bestselling author and entrepreneur Jamie Waller who shares his success story despite having dyslexia. Tune in to hear how he turned it into his strength.

    In this episode, you’ll discover:

    • Learn about the prevalence of dyslexia among creatives and entrepreneurs

    • Gain insight into the diverse experiences of people with dyslexia

    • Understand neurodiversity as a strength in society

    For full show notes, go to schulmanart.com/327

    📚ARTPRENEUR

    📘 Grab your copy of Artpreneur plus exclusive bonus package at ArtpreneurBook.com

    🤩 Start reading Chapter 1 “Choose to Believe” absolutely FREE at SchulmanArt.com/BELIEVE

    📲 I'd love to chat with you on Instagram: http://instagram.com/schulmanart

    🎤NEVER MISS AN EPISODE!

    If you loved this, I've got more inspirational episodes coming your way! Please make sure you hit the subscribe or follow button in your podcast app. And if you're feeling extra generous- leave me a review-- https://schulmanart.com/review-podcast

    BTW If you pop your Instagram handle at the end of the review, I'll even give you a shout out over on my IG stories!




    Show More Show Less
    44 mins
  • 326: Unconventional Art Marketing Tips ft. Jen Lehner
    Oct 15 2024

    In our latest Kvetch and Kvell episode, digital marketing strategist Jen Lehner and I share with you how you can use AI to level up your art marketing. Tune in for fresh ideas to grow your art business!

    In this episode, you’ll:

    • Discover how to use AI tools like ChatGPT and Google Notes Lm to your advantage

    • Hear why traditional print ads in niche magazines can still be effective for promoting your art

    • Find out how you can create videos featuring your artwork without being on camera

    For full show notes, go to schulmanart.com/326

    📚ARTPRENEUR

    📘 Grab your copy of Artpreneur plus exclusive bonus package at ArtpreneurBook.com

    🤩 Start reading Chapter 1 “Choose to Believe” absolutely FREE at SchulmanArt.com/BELIEVE

    📲 I'd love to chat with you on Instagram: http://instagram.com/schulmanart

    🎤NEVER MISS AN EPISODE!

    If you loved this, I've got more inspirational episodes coming your way! Please make sure you hit the subscribe or follow button in your podcast app. And if you're feeling extra generous- leave me a review-- https://schulmanart.com/review-podcast

    BTW If you pop your Instagram handle at the end of the review, I'll even give you a shout out over on my IG stories!

    Show More Show Less
    41 mins