Shelby Leigh is a mental health poetry author who has built a significant social media presence, with over 103,000 Instagram followers and viral TikTok success. Her journey from self-publishing to traditional publishing demonstrates the power of social media marketing for book sales.

In this episode:

• Mental health poetry publishing success
• TikTok marketing strategies
• Content creation best practices
• Social media platform building
• Converting views to sales
• Book marketing analytics

Resources mentioned:

• Marketing by Shelby: https://www.marketingbyshelby.com/
• TikTok Solutions Program: https://www.marketingbyshelby.com/marketing-offers
• BookTok community: https://www.tiktok.com/tag/booktok
• Instagram Marketing: https://www.instagram.com/marketingbyshelby/
• YouTube Channel: http://youtube.com/@marketingbyshelby

Book Recommendations for Poetry:

• "I Look to the Mourning Sky" by Liz Newman: https://www.amazon.com/Look-Mourning-Sky-Writing-Grieving/dp/B09NGXZLG4
• Tristan Mateo
• Nikita Gill: https://www.instagram.com/nikita_gill/?hl=en

Traditional Poetry Influences:

• Emily Dickinson
• Rupi Kaur: https://rupikaur.com/?srsltid=AfmBOorFpwevPH5MBAWOCCT1caFETOj-8EDrY1CMeYGqAq3gcnF0b_MX
• Atticus Poetry: https://www.atticuspoetry.com/

Modern Poetry Recommendations:

• "Luster" by Raven Leilani: https://www.amazon.com/Luster-Novel-Raven-Leilani/dp/0374194327
• "From Sand to Stars" by Shelby Leigh: https://www.amazon.com/Sand-Stars-Shelby-Leigh/dp/1771683880
• Amanda Lovelace: https://amandalovelace.com/

Connect with Shelby Leigh:

• Website: https://shelbyleigh.co/
• Instagram: https://www.instagram.com/shelbyleighpoetry/

Connect with Teddy Smith:

• @teddyagsmith
• Website: https://publishingperformance.com/
• Facebook - https://www.facebook.com/publishingperformance/
• Pinterest - https://nz.pinterest.com/publishingperformance/
• Instagram - https://instagram.com/publishingperformanceinsta
• Youtube -https://www.youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw
• Linkedin - https://www.linkedin.com/company/publishing-performance/

Join our Facebook Community - https://www.facebook.com/groups/publishingperformance/

Support the show

Jami Albright is a born and raised Texas girl and the multiple award-winning author of the "Brides on the Run" and "Small-Town Royalty" series—both known for being sexy, swoony, and laugh-out-loud funny. Beginning her writing journey at 47, Jami brings her background in stand-up comedy and natural storyteller's voice to her romance novels. When she's not writing, she's a wife, mother, and actress/comedian who loves all things Outlander, puppies, and can be found watching her beloved Houston Texans on Sundays during football season, hoping they won't break her heart.

In this episode:

• Journey from stand-up comedy to romance writing
• Building and maintaining an engaged newsletter audience
• The importance of maintaining authentic voice in romance comedy
• Marketing strategies for self-published authors
• The value of networking and writing communities
• Insights into the editing process for genre fiction
• Experience running a successful author podcast

Resources mentioned:

• Book Sprout for ARC reviews: https://booksprout.co/
• Facebook Ads: https://www.facebook.com/business/ads
• Amazon Ads: https://advertising.amazon.com/
• 20 Books to 50K community: https://20booksto50.com/
• Romance Writers of America: https://www.rwa.org/
• Inkers Con: https://inkerscon.com/
• Better Faster Academy: https://betterfasteracademy.com/

Book recommendations:

• "Nobody's Baby But Mine" by Susan Elizabeth Phillips: https://www.amazon.com/Nobodys-Baby-Susan-Elizabeth-Phillips/dp/0380782340
• "Big Magic" by Elizabeth Gilbert: https://www.amazon.com/Big-Magic-Creative-Living-Beyond/dp/1594634726
• Lucy Score's romance novels: https://www.lucyscore.net/books

Connect with Jami Albright:

• Website: www.jamialbright.com
• Podcast: Wish I'd Known Then for Writers: https://wishidknownforwriters.com/
• Facebook: https://web.facebook.com/people/Jami-Albright-Author/100063473599652/
• X.com: https://x.com/JamiAlbright

Connect with Teddy Smith:

• @teddyagsmith
• Website: https://publishingperformance.com/
• Facebook - https://www.facebook.com/publishingperformance/
• Pinterest - https://nz.pinterest.com/publishingperformance/
• Instagram - https://instagram.com/publishingperformanceinsta
• Youtube -https://www.youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw
• Linkedin - https://www.linkedin.com/company/publishing-performance/

Join our Facebook Community - https://www.facebook.com/groups/publishingperformance/

Support the show

Brownell Landrum is a multi-genre author who transitioned from business writing to fiction and screenwriting. Drawing from her experience in marketing and storytelling, she creates novels structured for potential TV/film adaptation, with a special focus on reincarnation themes that bridge multiple lifetimes and genres.

In this episode:

• Journey from nonfiction to fiction writing
• Structuring novels for TV/film adaptation
• Building engaged Facebook communities
• Using lead magnets and book funnels
• Balancing multiple writing formats
• Marketing strategies for self-published authors
• Creating bonus content for readers

Resources mentioned:

• BookFunnel: https://bookfunnel.com/
• GetResponse: https://www.getresponse.com/
• Draft2Digital: https://www.draft2digital.com/
• Motivate the Muse: https://www.instagram.com/motivatethemuse/
• Virtual book tours
• Book stacking promotions

Book Recommendations:

• "The Inheritance Games" trilogy - Jennifer Lynn Barnes: https://www.amazon.com/Inheritance-Games-Collection-Jennifer-Barnes/dp/0316447315
• "The Grandest Adventure" (new spin-off series from The Inheritance Games) - Jennifer Lynn Barnes

Connect with Brownell Landrum:

• Website: https://brownelllandrum.com/
• Facebook: https://www.facebook.com/brownell.landrum.author/
• Instagram: https://www.instagram.com/brownelllandrum/?hl=en
• Facebook Group: Life is a Trip - Reincarnation Stories: https://www.facebook.com/groups/lifeisatripstories/
• Podcast: Life is a Trip! Reincarnation and Afterlife Stories Podcast: https://www.lifeisatrippodcast.com/

Connect with Teddy Smith:

• @teddyagsmith
• Website: https://publishingperformance.com/
• Facebook - https://www.facebook.com/publishingperformance/
• Pinterest - https://nz.pinterest.com/publishingperformance/
• Instagram - https://instagram.com/publishingperformanceinsta
• Youtube -https://www.youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw
• Linkedin - https://www.linkedin.com/company/publishing-performance/

Join our Facebook Community - https://www.facebook.com/groups/publishingperformance/

Support the show