If Instagram has you overwhelmed, exhausted, or wondering why your content isn’t converting, this episode is your breath of fresh air. I’m joined by Nadalie Bardo, aka Your Pin Coach, who’s here to show us why Pinterest is the most overlooked but high-potential platform for small business owners. We talk organic growth, content strategy, what works (and what to avoid), and how Pinterest can finally feel like a platform that works with you instead of against you. And no, you don’t need to learn trending dances to make it work.

Key topics covered:

• How Pinterest stacks up against platforms like Instagram, TikTok, and Google
• Who should be using Pinterest (and how to know if your business is a good fit)
• The types of content that perform best—hint: it's easier than you think
• Keyword strategies, pin templates, and how to actually be found
• Common mistakes to avoid so you don’t end up in Pinterest jail
• Why it’s okay to walk away from platforms that don’t make you feel good—and what to do instead

Don’t forget to grab Nadalie’s FREE Pinterest Best Practices Cheat Sheet at https://yourpincoach.com/smallbusinesspodcast

Mentioned in this episode: Find your entrepreneurial soulmates. Join the exclusive community of Canadian women entrepreneurs. Imagine finding your Work Wives™ who share the same bold, ambitious, entrepreneurial goals.

https://urldefense.proofpoint.com/v2/url?u=http-3A__workwives.co&d=DwMFaQ&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=NgHx3ikc5TkuG2GbHk3F2xqAsEGb-mzfBI-Gys9vwYw&m=88CFq1oXxvHuveOHhLqQahTlm82SwWEfbi-P5aAdEDNKAzlUZcOm7G4LsPuYfzzq&s=ZGabyIGi8QeCQWYPVZP87NbEpvjTAj7omZneLouM2BQ&e=

Connect with Nadalie:

• Website: https://yourpincoach.com
• Instagram: @nadaliebardo

Staci's Links:
Instagram. Website.

The School for Small Business Podcast is a proud member of the Female Alliance Media.

To learn more about Female Alliance Media and how they are elevating female voices or how they can support your show, visit femalealliancemedia.ca.

Head over to my website https://www.stacimillard.com/ to grab your FREE copy of my Profit Playbook and receive 30 innovative ways you can add more profit to your business AND the first step towards implementing these ideas in your business!

Hey friend, welcome back to Business Builders! If talking about pricing gives you that “ugh, not again” feeling—this one’s for you. In today’s episode, I’m tackling the tricky topic of pricing, why so many of us avoid it, and how to finally do something about it. I’m not here to tell you to raise your rates just for the sake of it—but I am here to help you check in with yourself and your business and ask, “Is my pricing aligned with the value I’m delivering today?” You might be surprised by what you discover when you stop avoiding and start adjusting. Let’s dive in together (CEO hats on).

Key topics covered:

• Why pricing makes so many of us uncomfortable—and how to reframe it
• The real reasons you may need to raise your rates (hint: it’s not just about profit)
• How low pricing can attract the wrong clients and block your growth
• What to evaluate when reviewing your offers and value
• Simple mindset and math tricks to feel good about changing your prices

Challenge

Revisit your pricing with fresh eyes and reprice just one offer—internally or publicly. Set a timeline. Build your confidence. You’ve got this.

Mentioned in this episode: If you are running a business in Canada and you need help with all the things accounting related, but more importantly understanding the numbers I invite you to check out https://thriveaccounting.co/

Staci's Links:
Instagram. Website.

The School for Small Business Podcast is a proud member of the Female Alliance Media.

To learn more about Female Alliance Media and how they are elevating female voices or how they can support your show, visit femalealliancemedia.ca.

Head over to my website https://www.stacimillard.com/ to grab your FREE copy of my Profit Playbook and receive 30 innovative ways you can add more profit to your business AND the first step towards implementing these ideas in your business!

We made it to 300 episodes! In this milestone solo episode, I’m reflecting on the unexpected journey of starting a podcast (shoutout to Kristina Bartold from The Social Snippet!), and all the little lessons that have shaped me along the way. From CEO mindset shifts to the value of real human connection, I’m sharing a mash-up of the thoughts I’ve been posting on social lately—because the response to those has been incredible. Whether you're a parent juggling it all, a business owner trying to stay present, or someone just needing a pep talk—you’ll feel seen in this one.

Key topics covered:

• Why podcasting isn’t just about downloads—it’s about building relationships and finding your voice
• The importance of stepping out of your physical space to get a 50,000-foot view of your business
• Traveling for business as a parent—why it’s never a perfect balance, and that’s okay
• How real community (like High Vibe Women) fuels you in business and life
• The power of tiny moments of connection—with your clients, your team, your family
• Why you should smile at strangers, trust your gut more than tactics, and just keep going

Thanks for being here for 300 episodes. I’m so grateful. 💛

Mentioned in this episode: If you are running a business in Canada and you need help with all the things accounting related, but more importantly understanding the numbers I invite you to check out https://thriveaccounting.co/

Staci's Links:
Instagram. Website.

The School for Small Business Podcast is a proud member of the Female Alliance Media.

To learn more about Female Alliance Media and how they are elevating female voices or how they can support your show, visit femalealliancemedia.ca.

Head over to my website https://www.stacimillard.com/ to grab your FREE copy of my Profit Playbook and receive 30 innovative ways you can add more profit to your business AND the first step towards implementing these ideas in your business!