• The Untrapped Podcast With Keith Kalfas

  • By: Keith Kalfas
  • Podcast

The Untrapped Podcast With Keith Kalfas

By: Keith Kalfas
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  • Summary

  • Small Business Ownership & Personal Development Hosted by Keith Kalfas from the Landscaping Employee Trap & Window Cleaning Blueprint.
    Greenwood Publishing 2023
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Leadership Marketing Economics
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Episodes
  • 12 Questions on How to Scale a Landscaping Business | Dan Platta Home Service CFO

    12 Questions on How to Scale a Landscaping Business | Dan Platta Home Service CFO
    Sep 24 2024
    In this episode of the Untrapped Podcast, Keith Kalfas interviews Dan Platta, the Home Service CFO and founder of Best Dan Bookkeeping. They discuss key topics such as managing chaos in business, the importance of having the right team, effective organizational strategies, and Dan's journey from the corporate world to entrepreneurship. The conversation touches on the significance of recruiting top talent, leveraging checklists for operational efficiency, and the biggest lessons learned from past mistakes. Dan also shares his vision for future ventures and insights on balancing business and personal life. Throughout the episode, actionable advice is provided for small business owners aiming to scale and improve their operations. "Find good mentors and learn from their mistakes" Dan Platta Topics Covered: Revenue and Services: Dan's Business Insights Organizational Strategies for Success Recruiting the Best Employees Top Influential Books Overcoming Entrepreneurial Fears Advice for New Entrepreneurs Short-Term Goals and Business Philosophy Customer-Centric Business Philosophy The Importance of Zero Attrition Big Hairy Audacious Goals Overcoming Business Challenges Lessons from Business Mistakes The Value of Good Bookkeeping Key Takeaways Revenue Achievement and Service Diversification: Dan Plata discusses achieving nearly $4 million in revenue, emphasizing the importance of offering diverse services such as window cleaning, pressure washing, maid services, bookkeeping, recruiting, and marketing.Key takeaway: Diversification can lead to higher revenue, but managing multiple services requires robust organizational strategies. Importance of Support Systems: Dan highlights the critical role his wife plays in his success, even though she isn’t directly involved in the business.Key takeaway: A strong personal support system can significantly boost business performance and personal well-being. Organizational Strategies: Dan stresses the importance of checklists and to-do lists to maintain accountability and ensure that employees stay on task.Key takeaway: Simple organizational tools like digital checklists can streamline operations and prevent errors in repetitive tasks. Recruitment and Quality of Employees: Dan learned to recruit high-quality employees rather than hiring quickly to fill positions. By finding the best candidates in advance, he ensures that he can select from the top talent when needed.Key takeaway: Continuous recruitment and having high standards for employee selection can improve service quality and business growth. Influential Books: Dan recommends "The E-Myth Revisited," "Peak Performance," and "Leadership and Self-Deception" as pivotal books that have impacted his business approach.Key takeaway: Reading and learning from comprehensive resources can offer new perspectives and practical strategies for business improvement. Facing and Overcoming Fears: Dan reflects on his fear of leaving the corporate world to become an entrepreneur, but realized the risk was worth the learning experience.Key takeaway: Overcoming initial fears and making calculated risks can lead to greater opportunities and personal growth. Mentorship and Learning from Others: Dan advises new entrepreneurs to find good mentors and learn from their mistakes to avoid common pitfalls.Key takeaway: Leveraging the experiences of successful mentors can shorten the learning curve and provide valuable insights. Prioritizing Customer and Employee Satisfaction: Dan’s goal is to build a business driven by customer demand and employee satisfaction rather than solely focusing on financial targets.Key takeaway: Focusing on creating value for customers and providing a great work environment for employees can lead to sustainable business growth and profitability. Big Hairy Audacious Goal (BHAG): Dan's major life goal is to combine his passion for business with his love for outdoor activities by creating a mastermind group for business owners that includes outdoor adventures.Key takeaway: Aligning personal passions with business goals can lead to a more fulfilling career. Handling Mistakes: Dan admits that growing his business too rapidly and spreading too thin were significant mistakes but valuable learning experiences.Key takeaway: Learning from business missteps is crucial. Scaling should be done thoughtfully to avoid overextension and operational disarray. Understanding and Leveraging Financial Data: Dan emphasizes the importance of having impeccable bookkeeping to make better business decisions and ensure financial clarity.Key takeaway: Accurate financial data helps in making informed decisions, which is essential for managing growth and ensuring long-term success. Connect with Dan LinkedIn: https://www.linkedin.com/in/dan-platta-30736b31 Connect with Keith Instagram: https://www.instagram.com/keithkalfas/ Facebook: https://www.facebook.com/thelandscapingemployeetrap Website: https://...
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    34 mins
  • He built a Multi-Million Dollar Window Cleaning Soft Washing Business | Then Created DOPE Marketing

    He built a Multi-Million Dollar Window Cleaning Soft Washing Business | Then Created DOPE Marketing
    Sep 16 2024
    Join us as we dive deep with David Carroll, founder of Dope Marketing, who shares his inspiring journey of building a multimillion-dollar service business in window cleaning, pressure washing, and soft washing before transitioning into his dream venture, Dope Marketing. Discover the secrets behind his success, automation of service businesses, and how he balanced his family's priorities. Learn about the importance of personal health, making life-changing decisions, and maintaining happiness amidst the hustle. Don't miss out on this insightful interview packed with valuable lessons on business, life, and personal growth! "Think of the last three times that you worried yourself to a point that no one could really talk you out of it. Remember that feeling? How do you feel today? It was nothing." David Carroll Topics Covered: David Carroll's Journey to Success The Importance of Happiness and Vision Challenges in Running a Service Business Automation and Systematizing a Business Seasonal Business Insights The Role of Advertising and Marketing Mindset and Emotional Control Delegation and Trust in Business Personal Health and Lifestyle Changes Key Takeaways Automating and systematizing a business ensures it can run smoothly without constant involvement from the owner. Letting go of control and trusting the team reduces unnecessary stress and allows for better focus on what can be influenced. Understanding business cycles, maintaining consistent marketing efforts, and planning ahead for busy and slow periods are key to sustaining steady growth. Personal accountability and self-improvement are essential, with learning from mistakes and prioritizing well-being being critical for long-term success. Achieving balance in life is also vital, with family and personal health prioritized over work. Empowering employees and trusting them to make decisions without micromanagement leads to more efficient operations. Additionally, having a clear vision and regularly revisiting the original goals and purpose helps stay motivated and keep the business on track. Connect with David LinkedIn: https://www.linkedin.com/in/dopemarketing/ Instagram: https://www.instagram.com/davedopemarketing/ Website: dopemarketing.com Connect with Keith Instagram: https://www.instagram.com/keithkalfas/ Facebook: https://www.facebook.com/thelandscapingemployeetrap Website: https://www.keithkalfas.com/resources Youtube: https://www.youtube.com/@keith-kalfas Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here https://www.keithkalfas.com/Landscaping-Series Landscaping Course https://keith-kalfas.mykajabi.com/store/8bFERMcs LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs Get Ballard: https://www.ballard-inc.com/ Easy Budgeting Blueprint: keithkalfas.com/budget Smartphone Video Creation Guide: Keithkalfas.com/smartphone Identifying Your Superpower: Keithkalfas.com/superpower Become An influencer And Monetize Your Expertise: https://www.keithkalfas.com/influence Multiple Ways to Monetize: https://www.keithkalfas.com/multipleways
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    21 mins
  • These 3 Things I Learned the HARD WAY Landscaping Business 🤮| 3 Is The Real Secret

    These 3 Things I Learned the HARD WAY Landscaping Business 🤮| 3 Is The Real Secret
    Sep 4 2024
    In this episode, Keith shares invaluable insights from a decade-long experience serving 5,000 clients in a landscaping business. He discusses the challenges and strategies to make the business more manageable and enjoyable. Key topics include the importance of consuming industry-specific knowledge through audiobooks and podcasts, avoiding unrelated distractions, and systemizing tasks. He emphasizes the importance of integrity, simplifying services, and maintaining a clear separation between personal and business life. Real-world advice on facing and learning from mistakes, setting clear boundaries, and investing in coaching programs for faster growth are provided to help landscaping business owners succeed. " And when you make these mistakes in your landscaping business, don't resist them and stick your head in the sand, take full responsibility, fall on your sword and eat the mistake, no matter how painful it is and eat it right. That way you'll learn. Through pain and suffering. And then that's how you get better." - Keith Kalfas Topics Covered: Challenges and ease of running a landscaping business. Importance of consuming relevant educational content. Necessity of hyper-focus and avoiding distractions. Learning from and not repeating mistakes. Systematizing the business for profitability and reduced stress. Key Takeaways Hard Work and Focus: It's crucial to invest every waking moment productively, especially in consuming industry-relevant information and avoiding distractions. Hard work and focus are necessary to gain confidence and avoid making repeated mistakes.Simplifying the Business: Running a landscaping business can be easy when treated as a straightforward service business with integrity. Stress can be mitigated by focusing on essential services and systematizing the business.Higher Purpose: Achieving business success becomes easier when driven by a higher purpose or priority in life. This perspective forces a person to streamline operations, focus on important tasks, and systematize the business to make it more manageable and profitable. Connect with Keith Instagram: https://www.instagram.com/keithkalfas/ Facebook: https://www.facebook.com/thelandscapingemployeetrap Website: https://www.keithkalfas.com/resources Youtube: https://www.youtube.com/@keith-kalfas Resources and Websites: 🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here https://www.keithkalfas.com/Landscaping-Series Landscaping Course https://keith-kalfas.mykajabi.com/store/8bFERMcs LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs Get Ballard: https://www.ballard-inc.com/ Easy Budgeting Blueprint: keithkalfas.com/budget Smartphone Video Creation Guide: Keithkalfas.com/smartphone Identifying Your Superpower: Keithkalfas.com/superpower Become An influencer And Monetize Your Expertise: https://www.keithkalfas.com/influence Multiple Ways to Monetize: https://www.keithkalfas.com/multipleways
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    13 mins

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