This week, Kate was honoured to sit down with Dee Skillicorn, founder of Digi-Secure, “your trusted guide in the ever-evolving world of digital assets”. Dee is on a mission to demystify cryptocurrency, making it simple, accessible and safe for everyone. Dee and her husband have built their wealth through cryptocurrency and love helping others to do the same.

With over 30 years of hands-on experience in business, finance, system analysis, and implementation, Dee has honed a sharp eye for what works in the digital currency landscape.

In our discussion, Dee shares her personal journey from being a newcomer to the world of crypto to living off it with her husband, and how they built a secure financial future outside traditional banking systems.

Dee sheds light on the common myths surrounding crypto, explaining how it’s not as complicated as people think — if you treat it like any other currency. She talks about her transition into crypto in 2017, the mistakes she made along the way, and how those mistakes led to creating a course to help others navigate the complex world of digital assets safely.

We also discussed the differences between traditional finance (Fiat) and decentralised finance (DeFi), and how blockchain technology is quietly revolutionising the financial system worldwide.

From security concerns to tokenisation and the rise of real-world assets in the crypto space, Dee provides practical insights for anyone interested in getting involved in cryptocurrency. Plus, she talks about the upcoming regulatory changes and what it means for the future of crypto. If you’re ‘crypto-curious’, don’t miss this!

Episode Highlights:

• What crypto really is: Breaking down how crypto works and why it's not that different from traditional currency.
  
  
• Dee's personal crypto journey: From learning to invest in crypto to living off it for retirement.
  
  
• Common crypto myths: Addressing fears around security and volatility in the crypto market.
  
  
• Tokenisation and real-world assets: How physical assets like real estate and gold are being represented on the blockchain.
  
  
• The future of finance: Why decentralised finance (DeFi) is set to be the norm and how the traditional banking system is evolving.
  
  
• The importance of security: Dee shares why securing your crypto assets is critical and how Digi Secure helps people navigate this space.
  
  
• DeFi vs TradFi: How decentralised finance is changing the landscape of finance

If you’re ready to dive into the world of crypto, but need help navigating its complexities securely, head over to Digi Secure to learn more about protecting your digital assets. Don’t let fear hold you back—empower yourself with knowledge and get the tools to make smarter investments in this exciting new world.

And, of course, if you enjoyed today’s episode, don’t forget to subscribe to The Thriving Business Podcast and share it with a friend who might find this topic interesting!

Connect with the Hosts:

Kate De Jong, PhD | Inspired Business

Website: https://katedejong.com/

Instagram: katedejong.inspiredbusiness

Email: kate@katedejong.com

Sam Morris | The Business Implementor

Website: https://thebusinessimplementor.com/

Instagram: sammorris.businesscoach

Email: sam@thebusinessimplementor.com

It’s refreshing to hear the raw and honest truth about what it really takes to build a successful business. In this episode of The Thriving Business Podcast, host Kate De Jong sits down with serial entrepreneur and systems wizard Eddie Zhang, founder of Zhamatix, to unpack his rollercoaster journey from a disillusioned corporate worker to a five-times business founder.

From selling viral charcoal masks to launching a lean consultancy that “supercharges productivity” for small businesses and SMEs, Eddie shares real stories, raw lessons, and honest truths that every business owner can benefit from. What we loved was his honesty around the business failures he’s made, and how he’s learned from those to create a thriving consulting enterprise here in Subiaco, WA — Zhamatix.

Eddie observed that scaling businesses is tough, especially when technology, people, and processes don’t play nicely together. Many SMEs don’t have in-house expertise to navigate a digital transformation, “leaving them stuck in a cycle of manual tasks, wasted time, and dissatisfied employees and annoyed customers as a result”. And this is where Zhamatix steps in to help businesses implement systems that are “smart, seamless and slick”. They’re practical, innovative and future-proof – “the kind that make a real impact.”

If you’ve ever hit a wall in your entrepreneurial journey, or wondered how to bounce back from failure with more fire and wisdom, this episode can give you some key insights from someone who’s built a successful business from the ground up. We hope you benefit from Eddie’s wisdom and the key lessons he’s learned along the way.

Highlights

Eddie shares his stories of:

• A bold first leap into creative services straight out of school in Singapore.
• Building custom fishing rods for niche Aussie markets.
• Riding the e-commerce wave with viral beauty products.
• The rise (and fall) of Fidgety Australia.
• The birth of Zhamatix, a consultancy that’s breaking the rules in the best way.

Hard Lessons That Hit Home
From failed partnerships and knockoff competitors to ego clashes and emotional decision-making, Eddie doesn’t hold back on the mistakes he made—and the growth that came from them.

What Makes Matics Different
Eddie explains how his consultancy strips out the red tape to deliver fast, functional, and fun process improvements for organisations craving real change.

What’s Next
Eddie teases not one—but three—new projects in the pipeline, including a product-based business, a subscription model, and a secret fashion venture. Did we mention he’s a “serial entrepreneur”?!

To learn more about Zhamatix, go to https://www.zhamatix.com/

Listen now. Learn more. Grow faster!

Connect with the Hosts:

Kate De Jong, PhD | Inspired Business

Website: https://katedejong.com/

Instagram: katedejong.inspiredbusiness

Email: kate@katedejong.com

Sam Morris | The Business Implementor

Website: https://thebusinessimplementor.com/

Instagram: sammorris.businesscoach

Email: sam@thebusinessimplementor.com

• Global credibility expert and executive coach
• Two-time TEDx speaker
• Author of 65+ books
• Publisher of 750+ books through four different publishing companies
• Has started 20+ companies
• Former board member of a NASDAQ firm
• 38 years in Silicon Valley, 36 years married, father to a 26-year-old son

• Mitchell views books as valuable assets that open doors for speaking, consulting, and coaching
• Books serve three purposes:
  1. A thought leadership piece (even if people don't read it)
  2. A way for clients to understand your step-by-step process
  3. Forces you to think about the world differently

• After seeing book publishing becoming democratised, Mitchell explored what authors really wanted: Credibility
• Conducted interviews with 500 thought leaders between 2019-2020 on credibility
• Created a new definition: "Credibility is the quality in which you're trusted, known, and liked"
• Identified 10 values of credibility, with integrity being the only value that appears twice
  • External integrity: what you say to the world
  • Internal integrity: how you actually act

• Having clarity about who you serve and how you help them is crucial for effective marketing
• A well-articulated CPOP helps you stand out and attract the right clients
• Consistency in showing up with credibility builds trust and reputation
• Focus on building authentic connections rather than chasing numbers
• Accountability partners help ensure you stay focused on your purpose

• Mitchell's website: mitchelllevy.com
• Social Compliment: socialcompliment.com
• Mitchell's TEDx talk: "We're Losing Our Humanity, I'm Tired of Watching It Happen"