We Built This Business

By: Daniel Osullivan
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  • Summary

  • Grow your business by listening in to the stories of UK entrepreneurs! Each week Daniel Osullivan interviews UK entrepreneurs who are building their business today. Whether you're starting, building or aspiring to build a business, this podcast gives you access to experienced UK entrepreneurs and insight on how they started and grew their business. We will discuss the ups and the downs and everything in between as well as the mindset it takes to build a business. Hopefully we can all learn something along the way. Your support means the world to me and I don’t take it for granted.
    Daniel Osullivan
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Economics
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Episodes
  • EP36 - How I Built a No-Fluff, No-Bull, ROI-Obsessed Marketing Agency – Jordan Stachini

    EP36 - How I Built a No-Fluff, No-Bull, ROI-Obsessed Marketing Agency – Jordan Stachini
    Nov 26 2024
    In this episode of We Built This Business, we talk with Jordan Stachini from Co and Co. Jordan shares her journey from an advertising graduate to the founder of a thriving marketing agency. She dives into her "no fluff, ROI-obsessed" approach, the challenges of starting a business in lockdown, and how personal branding and authenticity can drive success. HIGHLIGHTS · Building Co and Co: From a solo consultant to a six-person agency focused on ROI-driven strategies, social media, and brand activations. · The ROI Obsession: Why every marketing campaign must drive value, whether in sales, brand awareness, or long-term engagement. · Navigating Challenges: Starting Co and Co during the pandemic and overcoming the loneliness of entrepreneurship. · Personal Branding: The importance of authenticity in building trust with clients, teams, and communities. · No Fluff Marketing: Insights into clear, focused campaigns and why avoiding over-complication is key. · Advice for Entrepreneurs: Why starting a business requires realism, resilience, and a long-term mindset. PODCAST INTRODUCTION Daniel Osullivan invites business owners and industry experts onto the We Built This Business Podcast to discuss how they have built their business. We explore how they started, their challenges, successes, failures, and everything in between. Running a business is hard work, so why not learn from business owners who are currently building—or have built—a business? PODCAST SPONSOR Team Building Experiences is a nationwide team-building company specializing in Keeping Things Fun for companies. With a wide range of mobile events such as Game Shows, Sports Days, Crystal Challenge, and more, there is something for every company. Visit https://bit.ly/tbe-pod and quote PODCAST15 to receive 15% off your next team-building event. VALUABLE RESOURCES Guest Website - https://wearecoandco.com/ Host Website – https://webuiltthisbusiness.co.uk EPISODES TO CHECK OUT NEXT Episode 4 - How I Built a £6 Million Revenue Print and Promotional Business by The Age of 24 - Taylor Tassie Episode 5 - How I Built a Global Tech Events Business and Thrived in the Pandemic - Johnny Edser Episode 6 - How I Built a Digital Marketing Business and How I Exited - Alex Minchin ABOUT THE HOST Daniel Osullivan is the CEO of The Experience Specialists Group we have brands in the events, entertainment and media industries including Red Cactus Events, Team Building Experiences, Shizzoo.co, Football Zorbing UK, Nel Events and X Event Solutions. CONNECT & CONTACT Daniel Osullivan Daniel Osullivan Linkedin Page Email: daniel@webuiltthisbusiness.co.uk We Built This Business Podcast Website Podcast Linkedin Page Podcast Instagram Page Facebook Instagram Page DONATION Every week that we release an episode of We Built This Business, we donate £10 to the British Heart Foundation. Learn more at https://www.bhf.org.uk/.
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    54 mins
  • EP35 – How To Get Customers Through Referrals – Dave Plunkett

    EP35 – How To Get Customers Through Referrals – Dave Plunkett
    Nov 19 2024
    In this episode of ‘We Built This Business’, we talk with Dave Plunkett from Collaboration Junkie. In this episode, we dive deep into the world of referrals and how to effectively leverage them to grow your business. Dave Plunkett shares his wealth of knowledge on building strong partnerships and why referrals remain one of the most powerful yet underutilized forms of marketing. He walks us through his journey from BT to founding Collaboration Junkie and offers actionable advice to transform your approach to referrals. HIGHLIGHTS · The journey of building Collaboration Junkie and the importance of aligning your business with your passions. · Dave's definition of a referral and why a "warm, contextualized introduction" matters. · Key success stories from Dave’s clients and the tangible impact of referral-driven growth. · How to integrate a culture of referrals into your business processes. · The mindset shift needed to embrace referrals without the "ick factor." · Utilizing LinkedIn as a powerful tool for generating referrals. VALUABLE RESOURCES Guest Website - https://www.collaborationjunkie.com/ Guest Linkedin - https://www.linkedin.com/in/daveplunkett/ Host Website – https://beacons.ai/wbtb PODCAST INTRODUCTION Daniel Osullivan invites business owners and industry experts onto the We Built This Business Podcast to discuss how they have built their business. We discuss how they started, their business challenges, successes, failures, and everything in between. Running a business is hard work, so why not learn from business owners who are currently building or who have built a business? EPISODES TO CHECK OUT NEXT Episode 4 - How I Built a £6 Million Revenue Print and Promotional Business by The Age of 24 - Taylor Tassie Episode 5 - How I Built a Global Tech Events Business and Thrived in the Pandemic - Johnny Edser Episode 6 - How I Built a Digital Marketing Business and How I Exited - Alex Minchin ABOUT THE HOST Daniel Osullivan is the CEO of The Experience Specialists Group we have brands in the events, entertainment and media industries including Red Cactus Events, Team Building Experiences, Shizzoo.co, Football Zorbing UK, Nel Events and X Event Solutions. CONNECT & CONTACT Daniel Osullivan Daniel Osullivan Linkedin Page Email: daniel@webuiltthisbusiness.co.uk We Built This Business Podcast Website - https://beacons.ai/wbtb Podcast Linkedin Page Podcast Instagram Page Facebook Instagram Page Donation: Every week that we release an episode of We Built This Business we give £10 to our Charity the British Heart Foundation - https://www.bhf.org.uk/ (Started 21.05.2024 we hope to donate £520 a year)
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    33 mins
  • EP34 - How I Built an AI-Driven Accounting Firm for the Future - David Adderson

    EP34 - How I Built an AI-Driven Accounting Firm for the Future - David Adderson
    Nov 12 2024
    In this episode of We Built This Business, we talk with David Adderson, co-founder of Youtopia, a groundbreaking accountancy practice reimagining financial services for small businesses. David joins Daniel Osullivan to share how he and his team at Youtopia are transforming traditional accounting by embedding themselves as true financial partners for their clients. From his unconventional path into accounting to building a business focused on proactive financial support, David explains how Youtopia helps small business owners make smarter, faster financial decisions. David unpacks the challenges he faced in launching Youtopia, the strategies that helped him win over clients, and his vision for how AI will reshape the future of the accounting industry. HIGHLIGHTS • Transition to Founding Youtopia: How David's disillusionment with traditional accountancy led him to co-found Youtopia, offering small businesses a complete finance department experience. • Building Client Trust: David shares the hurdles of earning trust in an industry where clients rarely switch accountants and the networking strategies that finally paid off. • Early Startup Challenges: From taking side bookkeeping jobs to almost giving up, David reflects on the grit it took to keep Youtopia afloat in its infancy. • The Role of Technology and AI: Insights into how Youtopia stays ahead with cloud-based solutions and AI, and David's predictions for how AI will reshape accounting in the next five years. • Lessons in Hiring: David discusses hiring challenges, what he’s learned from early mistakes, and how he now prioritizes candidates with strong communication skills over technical qualifications alone. • Breaking Accountancy Stereotypes: Youtopia's approach to providing proactive financial guidance, empowering clients beyond the standard year-end tax reports. PODCAST INTRODUCTION Daniel Osullivan invites business owners and industry experts onto the We Built This Business Podcast to discuss how they have built their business. We discuss how they started, their business challenges, successes, failures and everything in between. Running a business is hard work so why not learn from business owners who are currently building or who have built a business. PODCAST SPONSOR Team Building Experiences is a nationwide team-building company specializing in keeping things fun for companies. With a wide range of mobile events such as Game Shows, Sports Days, and the Crystal Challenge, there’s something for every company. Visit https://bit.ly/tbe-pod and quote PODCAST15 to receive 15% off your next team-building event. VALUABLE RESOURCES Guest Website - https://www.youtopia.co.uk/ Host Website – https://webuiltthisbusiness.co.uk EPISODES TO CHECK OUT NEXT Episode 4 - How I Built a £6 Million Revenue Print and Promotional Business by The Age of 24 - Taylor Tassie Episode 5 - How I Built a Global Tech Events Business and Thrived in the Pandemic - Johnny Edser Episode 6 - How I Built a Digital Marketing Business and How I Exited - Alex Minchin ABOUT THE HOST Daniel Osullivan is the CEO of The Experience Specialists Group we have brands in the events, entertainment and media industries including Red Cactus Events, Team Building Experiences, Shizzoo.co, Football Zorbing UK, Nel Events and X Event Solutions. CONNECT & CONTACT Daniel Osullivan Daniel Osullivan Linkedin Page Email: daniel@webuiltthisbusiness.co.uk We Built This Business Podcast Website Podcast Linkedin Page Podcast Instagram Page Facebook Instagram Page
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    52 mins

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