What Shein's Embarrassing Influencer Campaign Can Teach Us
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What Shein's Embarrassing Influencer Campaign Can Teach Us
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About this listen
Shein is turning to influencers to help save their crumbling reputation - but what does that mean for influencers and their social responsibility? What can we learn as consumers of the future?
This week we're discussing the hot topic on everyone's lips, Shein. Let this be a cautionary tale to brands and especially to the influencers that are far too quick to endorse them.
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