Showing results by narrator "Randye Kaye" in All Categories

A brand's meaning—how it resonates in the public heart and mind—is a company's most valuable competitive advantage. Yet, few companies really know how brand meaning works, how to manage it, and how to use brand meaning strategically. This groundbreaking book provides the illusive and compelling answer. Using studies drawn from the experiences of Nike, Marlboro, Ivory, and other powerhouse brands, the authors show that the most successful brands are those that most effectively correspond to fundamental patterns in the unconscious mind known as archetypes.

Having a baby is a joyous experience, but even the best relationships are strained during the transition from duo to trio. Lack of sleep, never-ending housework, and new fiscal concerns often lead to conflict, disappointment, and hurt feelings. In And Baby Makes Three, Love Lab™ experts John Gottman and Julie Schwartz Gottman teach couples the skills from their successful workshops, so partners can avoid the pitfalls of parenthood.

Originally developed for the treatment of borderline personality disorder, dialectical behavior therapy, or DBT, has rapidly become one of the most popular and most effective treatments for all mental health conditions rooted in out-of-control emotions. However, there are limited resources for psychologists seeking to use DBT skills with individual clients. In the tradition of ACT Made Simple, DBT Made Simple provides clinicians with everything they need to know to start using DBT in the therapy room.

Are you smart, scattered, and struggling? You're not alone. Cutting-edge research shows that today's 24/7 wired world and the growing demands of work and family life may simply max out the part of the brain that manages complex tasks. That's especially true for those lacking strong executive skills - the core brain-based abilities needed to maintain focus, meet deadlines, and stay cool under pressure.

What if the house of your dreams is the home you have? Meet Melissa Michaels, creator of the popular blog The Inspired Room and the best contentment coach you'll ever meet. With humor and candor, Melissa reveals how to transform your rooms (and your life) from plainly livable to fabulously lovable.

You never dreamed being the boss would be so hard. You're caught in a web of conflicting expectations from your subordinates, from those above you, and from your peers and customers. You're not alone. As Harvard Business School's Linda Hill and manager and executive Kent Lineback reveal in Being the Boss, becoming an effective manager is a painful, difficult journey. It requires trial and error, endless effort, and slowly acquired personal insight. Many managers never complete the journey and instead just learn how to get by. At worst, they become terrible bosses.

Susan Forward draws on real-life voices and stories of both women and men struggling to free themselves from the frustrating, hurtful, and infuriating relationships with their toxic in-laws. Dr. Forward offers you highly effective communication and behavioral techniques for getting through to partners who won't or can't stand up to their parents. Next, she lays out accessible and practical ways to reclaim you marriage from your in-laws. She shows you what to say, what to do, and what limits to set. If you follow these strategies, you will find some peace in your relationship with them.

Have you ever thought about praying for your future husband? Will it make a difference? There's only one way to find out . . . From when we were small girls, most of us dream of "The One" - our future husband. We think about what it would be like to be a bride. We wonder who that special guy is and when we'll find him. The great news is that what you do now can make a difference in your life and the life of your future husband! Authors and good friends Robin Jones Gunn and Tricia Goyer believe God answers women's prayers for husbands.

Nothing can beat the feel of the warm sun on your back, the gentle wind in your hair, and a swaying deck under your feet. If you long to take to the open water and sail wherever the wind takes you, you'll find everything you need to know in Sailing For Dummies. This friendly guide offers information for beginning and intermediate captains. Discover everything you need to know to confidently navigate your vessel through whatever waters—rough or smooth—you may encounter.

This book explains how wielding power affects your emotions and decision making and helps you avoid the traps that lead to negative consequences. With the latest psychological research and practical advice from leading experts, you'll learn how to use soft power to persuade others, fix unhealthy power dynamics in your team, use compassion to connect better with others, and remain ethical in your choices and actions.

Author Dr. Lani Simpson, both a doctor of chiropractic and a certified clinical densitometrist, cuts through the confusion and inaccuracies surrounding osteoporosis to explain her whole-body approach to bone health, which includes discussions of digestive health, diet, supplements, and exercise. You may be surprised to learn which foods and medicines hurt bone health and which ones help in building strong bones.

First published in 2006, this updated edition describes new findings on the origins of DDD, the brain science supporting the diagnosis, and cutting-edge treatment approaches. DDD is examined from medical and psychiatric perspectives, but as the authors reveal, it also emerges in literary, philosophical, and spiritual investigations. Feeling Unreal thoroughly explores these different aspects in a fascinating and essential resource that is accessible to medical professionals and general listeners alike.

Generative AI: The Insights You Need from Harvard Business Review will help you understand the potential of these new technologies, pick the right Gen AI projects, and reinvent your business for the new age of AI.

Sexual addictions and compulsive sexual behavior are growing societal problems, with as many as three to six percent of the world population affected. Your Sexually Addicted Partner shatters the stigma and shame that millions of men and women carry when their partners are sexually addicted. They receive little empathy for their pain, which means they suffer alone, often shocked and isolated by the trauma.

Despite the tensions of a world still recovering from World War I, during the summer of 1926, the story that enthralled the public revolved around four young American swimmers - Gertrude Ederle, Mille Gade, Lillian Cannon, and Clarabelle Barrett - who battled the weather, each other, and considerable odds to become the first woman to conquer the brutal waters of the English Channel. The popular East Coast tabloids from New York to Boston engaged in rivalries nearly as competitive as the swimmers themselves.

In Crack the C-Suite Code, Frangos reveals the hidden dynamics for reaching C-suite. She offers expert guidance based on her experience as a consultant at Spencer Stuart and former head of global executive talent at Cisco, a company with 70,000 employees. Her deep research on the topic includes candid interviews with CEOs, hundreds of aspiring C-suite candidates, and the leading experts in the field.

Being kind is something most of us do when it's easy and when it suits us. Being kind when we don't feel like it, or when all of our buttons are being pushed, is hard. But that's also when it's most needed; that's when it can defuse anger and even violence, when it can restore civility in our personal and virtual interactions. Kindness has the power to profoundly change our relationships with other people and with ourselves. It can, in fact, change the world. In A Year of Living Kindly, Donna Cameron shares her experience committing to 365 days of practicing kindness.

In this updated second edition, available only as an audiobook, Randye Kaye tells listeners, in the introduction and epilogue, about what happened in the decade after the initial release of Ben Behind His Voices. Yes, Ben is still here, still living real-life "Chutes and Ladders". When we first meet Ben, he's a sweet, intelligent, seemingly well-adjusted youngster. Fast forward to his teenage years and Ben's life has spun out of control. He's swept along by an illness over which he has no control—one that results in homelessness, hospitalizations, and finally a diagnosis.

Play is how children explore, discover, fail, succeed, socialize, and flourish. It is a fundamental element of the human condition. It's the key to giving schoolchildren skills they need to succeed. Expert organizations such as the American Academy of Pediatrics, the National Academy of Sciences, and the Centers for Disease Control agree that play and physical activity are critical foundations of childhood, academics, and future skills - yet politicians are destroying play in childhood education.

Through stories from her practice, Claire Lerner shows parents how making critical mind-shifts - seeing their children's behaviors through a new lens - empowers parents to solve their most vexing childrearing challenges. This process puts parents back in the driver's seat, where they belong, and where their children need them to be.