AUTHOR

Andy Nairn

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Andy Nairn has led a charmed life. He stumbled into advertising after studying Law at Edinburgh University. Almost 30 years later, he's one of the world's most respected brand strategists and a founder of one of the UK's most successful creative agencies. Lucky Generals has been shortlisted for Campaign's Agency of the Year for 8 of the last 9 years and Andy has been named the country's top strategist 3 times in a row. He's also been listed as one of the top 5 creative people in the world, by Business Insider. Now he wants to share his luck with others, so he's donating his royalties for Go Luck Yourself to Commercial Break: an organisation that helps working class kids get a lucky break into the creative industries.

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Go Luck Yourself

40 Ways to Stack the Odds in Your Brand’s Favour

By: Andy Nairn

Narrated by: Neil Glasgow

Length: 5 hrs and 3 mins

Release date: 06-07-21

Language: English

5 out of 5 stars 10 ratings
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