For this episode, David is joined by Jamie Waller, who's an award-winning entrepreneur, an author and dyslexic, who also has ADHD. He's on a mission to share and demonstrate the many benefits that Dyslexia has for individuals, businesses, and the wider world.

Jamie is helping people everywhere to understand that thinking differently actually has a significant upside. It helps you to see solutions others miss.

To explore how to get unstuck on your mission, put your purpose into practice and convert your ideas into impact book a discovery call with David here https://calendly.com/david-peoplewithpurpose/30min

KEY TAKEAWAYS

• 35% of entrepreneurs are dyslexic.

• Dyslexia comes in many forms. It affects people very differently.

• People with dyslexia are curious about everything. That pushes them to explore lots of business ideas and solutions.

• Almost every dyslexic person has a strong hatred of injustice.

• There are downsides to dyslexia and ADHD. It is really easy for a young person with the condition to take wrong turns in their lives.

• You do not need to take the academic path to be hugely successful. Lots of successful entrepreneurs get started by providing services e.g. window cleaners, plumbers etc.

• Take advantage of the help the government and charities offer. The Prince´s Trust is excellent. Take every opportunity to learn.

• Diverse workforces make better decisions.

• People with dyslexia make decisions faster and can do so even when information is limited. They are also less likely to simply follow the herd.

• Having a strong purpose provides great motivation.

BEST MOMENTS

“If you look at all of what people now class as the positive strength of dyslexia. Well, they map identically to the strengths of an explorer.”

“I spend a lot of time speaking to people now about dyslexia and it being a superpower.”

“35% of entrepreneurs are considered to be dyslexic in the US and the UK.”

“I always knew that I could make money. I didn't know what I was going to do, but I knew I would work for myself.”

“I would like to see more businesses think about dyslexic thinking as part of their diversity and inclusion strategy.”

“Your purpose can be very individual.”

EPISODE RESOURCES

https://www.linkedin.com/in/jamie-waller-0b04063

Books - https://www.amazon.co.uk/stores/author/B07DZ1RKTC

https://www.redonline.co.uk/red-women/blogs/a31130149/kelly-hoppen-business-advice

https://www.insights.com/products/insights-discovery

ABOUT THE HOST

David Roberts is a highly regarded CEO, mentor, and investor with 30 years of experience across multiple sectors. As an intrapreneur and entrepreneur, David has bought, grown, started and sold several businesses, working with values-driven start-ups, award-winning SMEs, and multinational corporations on strategies for service excellence, leadership, and profitable growth. David’s passion is for purpose and creating an environment where everyone can succeed, through building teams that get things done, execute on their mission with passion, deliver exceptional service and really make a difference.

ARTWORK CREDIT

Penny Roberts - https://www.instagram.com/penpennypencils

CONTACT METHODS

LinkedIn - https://www.linkedin.com/in/david-roberts-nu-heat

Facebook - https://www.facebook.com/DavidRobertsPeopleWithPurpose

David’s Facebook - https://www.facebook.com/dave.roberts.5076798

Instagram - https://www.instagram.com/davidcroberts_

Email - david@peoplewithpurpose.live

In this episode, David shares the 7 things you need to do to have a business that is going to scale without you being there. This approach also solves the 3 main problems that most businesses have.

You just have to follow it to end up with a business that has the right beliefs, the right patterns of behaviours and the right skills, which means that you're able to work through the fundamental business challenges.

To explore how to get unstuck on your mission, put your purpose into practice and convert your ideas into impact book a discovery call with David here https://calendly.com/david-peoplewithpurpose/30min

KEY TAKEAWAYS

• Knowing your why, your purpose, and what your business is there to achieve.

• Even if you love your business and love being there you should still build it in a way that ensures it can thrive even if you can´t be there.

• A business that relies on one person being there is weak because if anything happens to that person the business can easily collapse.

• Everyone´s lives evolve. Even someone who is a workaholic can end up not wanting to spend every hour working on their business.

• Work on your presence, and on how you show up. It has a huge impact on how effective a leader you can be.

• Get your proposition right. Package your product or service to appeal to and tempt more buyers.

• Prioritise effectively.

• Driving momentum is vital. David provides several practical ways to do that.

• If everything is focused on immediate-term, short-term income you won't be building any equity value in the business.

BEST MOMENTS

“Many business owners are feeling trapped in their businesses.”

“If things get too hard, the business owner potentially just gets frustrated because… things don't really move forward.”

“You've got to have a clear plan for your business that's easy to understand.”

“Having a mechanism for driving progress in the business that doesn't rely on you being the decision maker all of the time, is a crucial ingredient.”

ABOUT THE HOST

David Roberts is a highly regarded CEO, mentor, and investor with 30 years of experience across multiple sectors. As an intrapreneur and entrepreneur, David has bought, grown, started and sold several businesses, working with values-driven start-ups, award-winning SMEs, and multinational corporations on strategies for service excellence, leadership, and profitable growth. David’s passion is for purpose and creating an environment where everyone can succeed, through building teams that get things done, execute on their mission with passion, deliver exceptional service and really make a difference.

ARTWORK CREDIT

Penny Roberts - https://www.instagram.com/penpennypencils

CONTACT METHODS

LinkedIn - https://www.linkedin.com/in/david-roberts-nu-heat

Facebook - https://www.facebook.com/DavidRobertsPeopleWithPurpose

David’s Facebook - https://www.facebook.com/dave.roberts.5076798

Instagram - https://www.instagram.com/davidcroberts_

Email - david@peoplewithpurpose.live

For this episode, David provides you with some excerpts of an interview he has done with the British broadcast journalist and TV presenter Rob Bell. Rob is best known for his programmes about engineering, industrial history and pursuing outdoor adventure.

Recently, Rob has started exploring how society and organisations can encourage male friendships and positive male communities. That is what they discuss today.

To explore how to get unstuck on your mission, put your purpose into practice and convert your ideas into impact book a discovery call with David here https://calendly.com/david-peoplewithpurpose/30min

KEY TAKEAWAYS

• A lot of business leaders present themselves as unrelenting decision-makers who are always driving forward, as being alphas.

• Most of the world´s biggest business leaders are not naturally extroverted or charismatic.

• Great leaders don´t have to posture, they use their words and actions to motivate and lead.

• Being authentic and vulnerable resonates with others.

• If you never say sorry, admit someone else´s idea is better than yours or show empathy, you end up isolating others.

• Maintaining a persona burns a lot of energy, you really do need to be yourself.

BEST MOMENTS

“I´m not alpha at all.”

“People know that they (authentic leaders) mean it because of the way they behave.”

“You have to be you to be the best you can.”

“How genuine they are gives me goosebumps…it´s important to encourage people to be real.”

“Friendship is not needing to worry about who you are and how you come across.”

“Radical candour is where you care personally and challenge directly… you are more likely to find that in friendship groups.”

EPISODE RESOURCES

Do you want free coaching with David? Now is your chance. On launch day, 13th November 2024, download and listen to all 6 of the launch episodes for the Business With Purpose podcast and send proof you have done so to David at david@peoplewithpurpose.live. The first 10 people pulled out of the draw will win free coaching with David and 20 others the chance to meet him and see him recording the Business With Purpose podcast, live in the studio.

https://www.linkedin.com/in/rob-bell-36155813

Rob Bell on friendships - https://metro.co.uk/2024/11/03/met-friends-every-tuesday-22-years-21877845

Radical Candor - https://www.amazon.co.uk/Radical-Candor-Revised-Updated-Saying/dp/1529038340

ABOUT THE HOST

David Roberts is a highly regarded CEO, mentor, and investor with 30 years of experience across multiple sectors. As an intrapreneur and entrepreneur, David has bought, grown, started and sold several businesses, working with values-driven start-ups, award-winning SMEs, and multinational corporations on strategies for service excellence, leadership, and profitable growth. David’s passion is for purpose and creating an environment where everyone can succeed, through building teams that get things done, execute on their mission with passion, deliver exceptional service and really make a difference.

ARTWORK CREDIT

Penny Roberts - https://www.instagram.com/penpennypencils

CONTACT METHODS

LinkedIn - https://www.linkedin.com/in/david-roberts-nu-heat

Facebook - https://www.facebook.com/DavidRobertsPeopleWithPurpose

David’s Facebook - https://www.facebook.com/dave.roberts.5076798

Instagram - https://www.instagram.com/davidcroberts_

Email - david@peoplewithpurpose.live

For this episode, David explains how to increase your prices while winning more customers. Providing you with the chance to make higher profits x2. Something that sounds impossible but is actually not that difficult to do.

David shares four steps you can take today to review what you charge and raise your prices in a way that benefits your bottom line, keeps existing customers loyal while attracting new ones.

To explore how to get unstuck on your mission, put your purpose into practice and convert your ideas into impact book a discovery call with David here https://calendly.com/david-peoplewithpurpose/30min

KEY TAKEAWAYS

• Even though costs are constantly rising many business owners are afraid to put their prices up.

• A recent survey shows that customers are willing to pay more provided the service is excellent. Yet many business owners don´t believe this.

• Overcome your limiting beliefs about pricing.

• Be transparent with your customers. Share some of why you need to put prices up.

• Virtually every business can put their prices up by 5% without damaging their customer relationship.

• If your prices haven't gone up by the cost of inflation, your prices have gone backwards.

• Understand your market position. It impacts the type of customer you attract and therefore what they will pay.

• When working out your pricing factor in the benefit your product or service brings to your customers.

• Bundling enables you and the customer to get more out of each transaction.

• Make things easier for your customer e.g. deliver within a time slot they choose.

• Improve how you market what you sell.

• Reward customers for referrals.

BEST MOMENTS

“Money is the measure of the perceived value that you bring.”

“It is rare to find a business that has resolutely charged what they're worth.”

“Give your customers a quick win, so they'll be so pleased with their return on investment.”

“Reduce customer effort or perceived effort .”

EPISODE RESOURCES

Do you want free coaching with David? Now is your chance. On launch day, 13th November 2024, download and listen to all 6 of the launch episodes for the Business With Purpose podcast and send proof you have done so to David at david@peoplewithpurpose.live. The first 10 people pulled out of the draw will win free coaching with David and 20 others the chance to meet him and see him recording the Business With Purpose podcast, live in the studio.

Institute of Customer Service Survey - https://www.instituteofcustomerservice.com/jan-24-ukcsi

ABOUT THE HOST

David Roberts is a highly regarded CEO, mentor, and investor with 30 years of experience across multiple sectors. As an intrapreneur and entrepreneur, David has bought, grown, started and sold several businesses, working with values-driven start-ups, award-winning SMEs, and multinational corporations on strategies for service excellence, leadership, and profitable growth. David’s passion is for purpose and creating an environment where everyone can succeed, through building teams that get things done, execute on their mission with passion, deliver exceptional service and really make a difference.

ARTWORK CREDIT

Penny Roberts - https://www.instagram.com/penpennypencils

CONTACT METHODS

LinkedIn - https://www.linkedin.com/in/david-roberts-nu-heat

Facebook - https://www.facebook.com/DavidRobertsPeopleWithPurpose

David’s Facebook - https://www.facebook.com/dave.roberts.5076798

Instagram - https://www.instagram.com/davidcroberts_

Email - david@peoplewithpurpose.live

For this episode, David provides you with excerpts of a full interview he has recorded with Dr Shalini Jain and Dr Shailendra Jain. Both of whom are renowned business professors and global thought leaders in marketing and brand management. They discuss what happens when brands transgress and how to get the balance between your personal and business brand right.

To explore how to get unstuck on your mission, put your purpose into practice and convert your ideas into impact book a discovery call with David here https://calendly.com/david-peoplewithpurpose/30min

KEY TAKEAWAYS

• The values of your business are a big part of your brand.

• If you want to create a strong brand be transparent about your values and stand by them.

• When you act outside of your stated values, people notice, and it damages your brand.

• If you want to attract decent people you need to be very clear about what you stand for and what you don´t.

• In some companies employees are pressuring their employers to do more for the environment.

• Many companies are so driven by helping the environment that they are doing things that make it harder for them to compete in the market. Patagonia is an example of this.

• Some companies do things they know are wrong or illegal because they can make more money. Yet, studies show that it’s the honest, ethical companies that make higher profits over the long term.

BEST MOMENTS

“The book talks about large corporations, but an entrepreneur can get inspired by these organizations and start working on creating a blueprint.”

“If you start as an organization with these principles firm in mind … the principles are the wind behind your wings,”

“We refer to transgressions as violations of expectations that stakeholders have of companies.”

EPISODE RESOURCES

Do you want free coaching with David? Now is your chance. On launch day, 13th November 2024, download and listen to all 6 of the launch episodes for the Business With Purpose podcast and send proof you have done so to David at david@peoplewithpurpose.live. The first 10 people pulled out of the draw will win free coaching with David and 20 others the chance to meet him and see him recording the Business With Purpose podcast, live in the studio.

Managing Brand Transgressions book - https://www.amazon.com/Managing-Brand-Transgressions-Principles-Transform/dp/150152108X

ABOUT THE HOST

David Roberts is a highly regarded CEO, mentor, and investor with 30 years of experience across multiple sectors. As an intrapreneur and entrepreneur, David has bought, grown, started and sold several businesses, working with values-driven start-ups, award-winning SMEs, and multinational corporations on strategies for service excellence, leadership, and profitable growth. David’s passion is for purpose and creating an environment where everyone can succeed, through building teams that get things done, execute on their mission with passion, deliver exceptional service and really make a difference.

ARTWORK CREDIT

Penny Roberts - https://www.instagram.com/penpennypencils

CONTACT METHODS

LinkedIn - https://www.linkedin.com/in/david-roberts-nu-heat

Facebook - https://www.facebook.com/DavidRobertsPeopleWithPurpose

David’s Facebook - https://www.facebook.com/dave.roberts.5076798

Instagram - https://www.instagram.com/davidcroberts_

Email - david@peoplewithpurpose.live

In this episode, David shares 3 things you can do to move from feeling stuck to stacked. A simple approach that will take you from being unsure of what to do next and feeling a bit trapped to being unleashed, reinspired, and transformed.

David also shares a bit more of his personal story explaining why he decided to start the Business With Purpose podcast and how it is going to benefit you as a listener.

To explore how to get unstuck on your mission, put your purpose into practice and convert your ideas into impact book a discovery call with David here https://calendly.com/david-peoplewithpurpose/30min

KEY TAKEAWAYS

• Sixty per cent of businesses fail by year 3. So, if you have been in business for 3 years or more you are already in the top 40% of business owners.

• Even when running a successful business, it is easy to feel stuck. 45% of SME owners feel that way. Fortunately, you don´t need to be one of them.

• What you believe has a massive impact on how you feel and act. If you believe that you can´t move forward, you won´t be able to do so.

• Regularly, sit down and evaluate what you believe and change any beliefs that are holding you back.

• Address any negative behaviour patterns, David shares some examples, in the podcast.

• Fix any skill gaps.

• Create a business with purpose to become the leader you want to be.

• With every challenge there is also an upside.

BEST MOMENTS

“If you've been running your business for three years, you're already in the top 40% of business owners, and well on the way .”

“Businesses are the best solvers of problems on the planet.”

“Look at scenarios objectively and craft your own path, rather than being pulled by the business, pulled by the market.”

“Instead of thinking, how can I do this? Think, who can I ask to do this?”

EPISODE RESOURCES

Do you want free coaching with David? Now is your chance. On launch day, 13th November 2024, download and listen to all 6 of the launch episodes for the Business With Purpose podcast and send proof you have done so to David at david@peoplewithpurpose.live. The first 10 people pulled out of the draw will win free coaching with David and 20 others the chance to meet him and see him recording the Business With Purpose podcast, live in the studio.

ABOUT THE HOST

David Roberts is a highly regarded CEO, mentor, and investor with 30 years of experience across multiple sectors. As an intrapreneur and entrepreneur, David has bought, grown, started and sold several businesses, working with values-driven start-ups, award-winning SMEs, and multinational corporations on strategies for service excellence, leadership, and profitable growth. David’s passion is for purpose and creating an environment where everyone can succeed, through building teams that get things done, execute on their mission with passion, deliver exceptional service and really make a difference.

ARTWORK CREDIT

Penny Roberts - https://www.instagram.com/penpennypencils

CONTACT METHODS

LinkedIn - https://www.linkedin.com/in/david-roberts-nu-heat

Facebook - https://www.facebook.com/DavidRobertsPeopleWithPurpose

David’s Facebook - https://www.facebook.com/dave.roberts.5076798

Instagram - https://www.instagram.com/davidcroberts_

Email - david@peoplewithpurpose.live

For this episode of the Business With Purpose podcast, David is joined by Jamie Waller a serial entrepreneur. Jamie, who is dyslexic, has built and sold numerous businesses over the past 20 years. He is currently running several global businesses and is an author. His latest book The Dyslexic Edge explores why so many people with dyslexia are successful entrepreneurs and leading thinkers.

It is written for people with and without dyslexia. Everyone who reads it learns how these successful people live, what their mindset is and how anyone can apply a similar approach to their lives.

To explore how to get unstuck on your mission, put your purpose into practice and convert your ideas into impact book a discovery call with David here https://calendly.com/david-peoplewithpurpose/30min

KEY TAKEAWAYS

• You don´t need a new idea to start a business. pick something and do it better than the existing providers.

• Spend time with people you admire to learn. They don´t have to own huge businesses to be great mentors.

• Businesses that take diversity and inclusion seriously, make better decisions.

• Businesses need to actively recruit people with dyslexia because they bring a different way of thinking to the table.

• People with dyslexia see the cause of the problem faster.

• People with dyslexia are not afraid of making decisions even when there is not a lot of information available.

• Seeing things differently often leads to spotting solutions others have missed.

BEST MOMENTS

“Life is a journey; we have to climb that ladder…just get going. The worst you can do is just do nothing.”

“You don't need to be an inventor to become an entrepreneur. You could simply do something slightly different or better than somebody else.”

“I would like to see more businesses start to think about dyslexic thinking as part of their diversity and inclusion strategy.”

EPISODE RESOURCES

Do you want free coaching with David? Now is your chance. On launch day, 13th November 2024, download and listen to all 6 of the launch episodes for the Business With Purpose podcast and send proof you have done so to David at david@peoplewithpurpose.live. The first 10 people pulled out of the draw will win free coaching with David and 20 others the chance to meet him and see him recording the Business With Purpose podcast, live in the studio.

https://www.linkedin.com/in/jamie-waller-0b04063

Books - https://www.amazon.co.uk/stores/author/B07DZ1RKTC

https://www.madebydyslexia.org

Insights Discovery - https://www.insights.com/products/insights-discovery

ABOUT THE HOST

David Roberts is a highly regarded CEO, mentor, and investor with 30 years of experience across multiple sectors. As an intrapreneur and entrepreneur, David has bought, grown, started and sold several businesses, working with values-driven start-ups, award-winning SMEs, and multinational corporations on strategies for service excellence, leadership, and profitable growth. David’s passion is for purpose and creating an environment where everyone can succeed, through building teams that get things done, execute on their mission with passion, deliver exceptional service and really make a difference.

ARTWORK CREDIT

Penny Roberts - https://www.instagram.com/penpennypencils

CONTACT METHODS

LinkedIn - https://www.linkedin.com/in/david-roberts-nu-heat

Facebook - https://www.facebook.com/DavidRobertsPeopleWithPurpose

David’s Facebook - https://www.facebook.com/dave.roberts.5076798

Instagram - https://www.instagram.com/davidcroberts_

Email - david@peoplewithpurpose.live

For the first episode of the Business With Purpose podcast, David Roberts looks at the importance of a business having a purpose that goes beyond profit. Something many of the world´s most successful entrepreneurs, for example, Richard Branson, have done.

David talks about what a business with purpose looks like and why running one benefits you just as much as it does your customers, employees, and the wider community. Before briefly explaining how he will help you uncover the true purpose behind your business, then use that information to build a highly profitable company you are proud to own and love working in.

To explore how to get unstuck on your mission, put your purpose into practice and convert your ideas into impact book a discovery call with David here https://calendly.com/david-peoplewithpurpose/30min

KEY TAKEAWAYS

• People who get into business are problem solvers. Solution providers.

• A business with purpose is a company that does its thing with a deeper sense of purpose than just making a profit.

• Businesses with purpose are run by and staffed by people willing to go above and beyond, have a positive impact and solve long-term problems.

• Purpose-driven businesses collaborate with other like-minded companies to achieve their aim.

• It´s OK to make a profit, after all, that is the engine that keeps the business going and able to have a positive impact.

• Being a business owner can help you to have a greater impact in the world.

BEST MOMENTS

“The brands that will thrive in the coming years are the ones that have a purpose beyond profit.” – Richard Branson

“Trapped inside every business with problems is a business with purpose.”

“They look after their customers, and they create loyalty amongst their customers because they do such a good job for them.”

“Within the challenge lies a great opportunity.”

“It's very, very easy to then lose sight of why you started this thing in the first place.”

“This show is to help business leaders, business owners who may be feeling trapped, who may be feeling stuck, who may be a bit frustrated.”

EPISODE RESOURCES

Do you want free coaching with David? Now is your chance. On launch day, 13th November 2024, download and listen to all 6 of the launch episodes for the Business With Purpose podcast and send proof you have done so to David at david@peoplewithpurpose.live. The first 10 people pulled out of the draw will win free coaching with David and 20 others the chance to meet him and see him recording the Business With Purpose podcast, live in the studio.

ABOUT THE HOST

David Roberts is a highly regarded CEO, mentor, and investor with 30 years of experience across multiple sectors. As an intrapreneur and entrepreneur, David has bought, grown, started and sold several businesses, working with values-driven start-ups, award-winning SMEs, and multinational corporations on strategies for service excellence, leadership, and profitable growth. David’s passion is for purpose and creating an environment where everyone can succeed, through building teams that get things done, execute on their mission with passion, deliver exceptional service and really make a difference.

ARTWORK CREDIT

Penny Roberts - https://www.instagram.com/penpennypencils

CONTACT METHODS

LinkedIn - https://www.linkedin.com/in/david-roberts-nu-heat

Facebook - https://www.facebook.com/DavidRobertsPeopleWithPurpose

David’s Facebook - https://www.facebook.com/dave.roberts.5076798

Instagram - https://www.instagram.com/davidcroberts_

Email - david@peoplewithpurpose.live