In this episode, we sit down with Jade Walters to discuss her journey as a successful content creator and expert on the experiences of Gen Z in the workplace. Jade shares her experiences of starting a blog during her college years, the impact of a viral tweet, and how she turned her passion for professional development into an ebook. We also delve into the perceptions and myths of Gen Z in the workplace, discussing how this generation is challenging the status quo and redefining career paths.

Highlights:

• How a viral tweet during the pandemic led to the creation of an ebook.
• The importance of professional development for Gen Z.
• Gen Z's entrepreneurial mindset and adapting to the job market.
• Overcoming myths and misconceptions about Gen Z in the workplace.
• The role of social media platforms like TikTok and LinkedIn in professional growth.
• Setting boundaries and promoting a healthy work-life balance as a Gen Z employee.
• Jade's insights on how Gen Z can bring positive changes to the workplace.

Connect - Links & Resources

http://theninthsemester.com

• LinkedIn: https://www.linkedin.com/in/jadekwalters/
• TikTok: https://www.tiktok.com/@theninthsemester
• Instagram: https://www.instagram.com/theninthsemester

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In this episode, we welcome Tiff Knighton, founder of Brand Curators and host of the "Main Character Energy" podcast. Tiff shares her journey from studying PR and journalism to building a creative agency that champions diverse voices and holistic brand curation. She talks to us about the importance of authenticity in social media, the significance of community-building, and navigating trends without losing your brand’s identity.

Tiff also discusses the impact of the "QuitTok" trend during the Great Resignation, highlighting how it catapulted her own career. For aspiring creators and entrepreneurs, Tiff offers invaluable advice on how to safeguard intellectual property, leverage trends strategically, and maintain a sustainable social strategy amidst ever-changing algorithms.

Towards the end of the episode, Tiff introduces us to her podcast, "Main Character Energy," where she empowers listeners to embrace their full potential, prioritize self-care, and rewrite their narratives. Whether you're a creator, entrepreneur, or someone looking to take control of your story, this episode is packed with insights and inspiration.

Key Takeaways

• Brand Curation: Tiff explains the holistic approach to branding, emphasizing the importance of curating content that aligns with your brand’s core identity.
• Navigating Social Media Trends: Insights on how to strategically participate in trends like QuitTok without compromising authenticity.
• Intellectual Property: The importance of building a brand that stands out to protect your creative work in the fast-paced digital world.
• Sustainable Social Strategies: Tips for avoiding burnout by focusing on storytelling and community-building rather than chasing algorithms.
• Main Character Energy: Tiff’s personal journey of embracing her role as the lead in her own story, and how she encourages others to do the same through her podcast.

Links and Resources

• Instagram: @TiffOrDie
• LinkedIn: Tiffany Knighton
• Listen to Main Character Energy: Available on all major podcast platforms
• Follow the Podcast on Instagram: @MainCharacterEnergyPod

Tune in now to discover how to amplify your voice, build a strong brand, and step into your main character energy!

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• Connect with us on Instagram, FB & Twitter @shespeaksup
• Contact us at podcast@shespeaks.com
• WATCH our podcast on YouTube @SheSpeaksTV

In this episode, we sit down with Carrie Kerpen. An entrepreneur, author, and social media pioneer, Carrie joins us to discuss the landscape of connecting with audiences, the intricacies of building and selling a business, and the unique challenges and opportunities for women creators and social media.

Carrie shares her journey from co-founding Likeable Media with her husband, Dave Kerpen, to crafting innovative marketing strategies and sponsoring their wedding—a move that garnered massive media attention and laid the foundation for one of the first social media agencies. We'll discuss changes in social media and how these shifts led Carrie to focus on empowering women business owners.

Carrie will also discuss her book "The Whisper Way," which outlines seven essential tenets for making a business sellable, packaged in a unique fable format complete with actionable guidelines for overcoming business challenges.

Whether you're a content creator, business owner or navigating the current social media landscape, this episode has something for you. We discuss Carrie's goal to educate and empower women entrepreneurs, her strategies for future-proofing a business, and the emotional aspects of exiting a venture.

Links and Resources:
https://www.carriekerpen.com/

Want more from SheSpeaks?

* Sign up for our podcast newsletter HERE! *

• Connect with us on Instagram, FB & Twitter @shespeaksup
• Contact us at podcast@shespeaks.com
• WATCH our podcast on YouTube @SheSpeaksTV