Showing results by author "Jeanette McMurtry MBA" in All Categories
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Marketing for Dummies, 6th Edition
- By: Jeanette McMurtry MBA
- Narrated by: Gina Marie Davies
- Length: 16 hrs and 41 mins
- Unabridged
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In a post-pandemic, up or down economy, it's harder than ever to meet highly complex and ever-changing customer expectations. The top-selling Marketing For Dummies covers basics like sales strategy, channel selection and development, pricing, and advertising. We also teach you complex elements like personalization, customer behavior, purchasing trends, ESG ratings, and market influences. With this complete guide, you can build a business that not only competes in a challenging market, but wins.
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Marketing for Dummies, 6th Edition
- Narrated by: Gina Marie Davies
- Length: 16 hrs and 41 mins
- Release date: 20-12-22
- Language: English
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Regular price: £16.99
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